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Here's a few success stories from the affiliates and partners I've worked with at ConvertKit:
"We were blown away by the response from our audience from this partnership... about $30,000 revenue generated directly from the workshop you and I created." - Gillian Perkins
"That was SO fun!!! You are a GEM and bring such amazing energy!! Thank you for being apart of this webinar and email campaign!" - Amy Porterfield's team
"I had a great time at the workshop. The engagement was beautiful!" - Tolu Michaels
"Angel! Wow. Thank you again for being one of the absolute best webinar hosts. After the webinar, our team thread blew up with gratitude and excitement for what transpired over the hour y'all spent together! The way you encourage viewers in the comments as well as weave in your own takeaways throughout the webinar is so unique and provides such a level of excellence. We are so grateful for this partnership!" - Ashlyn Carter
At ConvertKit, I focused on building educational content in the form of emails, short-form social media videos, courses, and webinars. The unique challenges I faced revolved around keeping up with the consistently-changing digital economy in order to know the best content to teach and the purpose behind it.
It led to a lot of weekly research, interviews, and constantly making adjustments where necessary to ensure I was catering to our target audience.
My role heavily revolved around webinar production and video creation where I worked alongside many of our affiliates and partners. This included tasks such as cultivating those relationships, writing and running email promotional campaigns, creating promotional material, teaching live material, creating social media ad copy, and showing up authentically via video to engage with our target audience.
Here's a few success stories from the affiliates and partners I've worked with at ConvertKit:
"We were blown away by the response from our audience from this partnership... about $30,000 revenue generated directly from the workshop you and I created." - Gillian Perkins
"That was SO fun!!! You are a GEM and bring such amazing energy!! Thank you for being apart of this webinar and email campaign!" - Amy Porterfield's team
"I had a great time at the workshop. The engagement was beautiful!" - Tolu Michaels
"Angel! Wow. Thank you again for being one of the absolute best webinar hosts. After the webinar, our team thread blew up with gratitude and excitement for what transpired over the hour y'all spent together! The way you encourage viewers in the comments as well as weave in your own takeaways throughout the webinar is so unique and provides such a level of excellence. We are so grateful for this partnership!" - Ashlyn Carter
Email Marketing,Marketing Strategy,Social Media Management,Branding
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Sale of 10,000 trading courses on eBay, Amazon, Shopify. Creating marketing content, emails, sales pages, landing pages, extensive campaigns, webinars, online launches, on a large scale
What’s good for the user is good for search. The biggest challenge of the SEO audit for On One Studios (and all companies) is maintaining a customer-focused approach when optimizing.
Every action in the audit must answer the question: how does this help the user on your website? Each tweak needed to embody the core drive of the company.
We came up with a human-centric SEO strategy to guide my approach. The web audit was designed to address three critical issues:
Understanding the company’s core value proposition and drive.
Great tactics mean nothing without a proper guiding strategy. Before I started any optimization, I spoke with management on what constituted the company’s core drives. By understanding their unique selling proposition, I could write copy that reflected their goals.
Addressing website architecture problems with user-centric best practices.
The website needed to make sense to customers. From URL structure to homepage navigation, I needed to make sure each click on the website made it easy to get to a sale.
Identify competitor SEO strategies to implement off-page SEO tactics.
A key pillar of getting a site to rank is the number of backlinks pointing to it. I needed to create a comprehensive, white hat backlink strategy to boost the site’s domain authority. By looking at who our competitors were linked (and linking to), I got a sense of the types of backlinks I was looking for.
I work with The del Coursy Collection for 5 wonderful years managing and implementing full-service marketing. This included social media, email marketing, content marketing, web design, media production and PR. When I started working with del Coursy they focused on their brick-and-mortar store and had zero online footprint. I built their online presence from the ground up.
Mondiale, specifically TPI, is a dynamic publication house focusing on three magazines dedicated to the live events industry. As the Events Manager and Marketing professional, A. Clarke plays a crucial role in organizing social networks, managing content, implementing email marketing strategies, and running paid ads.
In the realm of timeless baby clothing, Feltman Brothers, with a rich history spanning a century, faced challenges in navigating the nuances of modern marketing, particularly in email campaigns. This case study delves into how Feltman Brothers overcame their marketing hurdles through a transformative partnership with Mayple.
In the realm of healthcare, CareWise Solutions stands as a beacon of support. They provide The Caring Place HUB app in employee benefits packages, offering assistance to caregivers among their staff. This comprehensive app includes educational resources, virtual care providers, vetted wellness and care management apps, access to legal and life planning services, counseling, and a treasure trove of over 200 caregiving resources.
The American Printing House for the Blind faced challenges with Mailchimp set up using audiences instead of groups. The Marketing/Communications department sought Mayple's expertise.
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