Bloom Nutrition is a nutrition and supplements brand targeted at females between the age groups of 18 to 34. Initially, I joined as an interim head of growth. Today, I collaborate with Bloom as their fractional CMO.
Actual Revenue: $25M.
Goal Revenue for 2022:$40M
On track for: $55M
CMO,Other,Paid Ads,Paid Ads,Paid Ads,Paid Ads,Paid Ads,Marketing Strategy,Marketing Strategy,Email Marketing,SMS Marketing,Web Development,Paid Ads,Paid Ads,Google Shopping,Other
Health & Wellness
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Follett was struggling to achieve high-value keyword rank performance within the search engines as well as deliver on incremental organic traffic to boost online sales of books, textbooks and consumables to consumers. The challenge I faced was to analyze current SEO performance and execute various SEO tactics and tasks to improve keyword rank, organic traffic and eComm sales.
University of Georgia, SNAP-Ed, a vital organization funded by the Georgia Department of Human Services, plays a pivotal role in providing Supplemental Nutrition Assistance Program education (SNAP-Ed) across the state. This case study delves into their collaboration with Mayple, which led to significant improvements in email engagement, content delivery, and overall outreach strategy.