15
CPM

The Challenge

Bloom Nutrition is a nutrition and supplements brand targeted at females between the age groups of 18 to 34. Initially, I joined as an interim head of growth. Today, I collaborate with Bloom as their fractional CMO.



  1. Lowered the paid social ads CPA from $30 to a range of $15-$20.
  2. On track to improve Google Ads revenues from $2.5M to $7.5M over the span of 1 year.
  3. Helped grow Tiktok creators program from 30 to 450 creators per month and from 200 million video views per month at at $2 CPMs. Usually, CPM's in influencer marketing vary from $20 CPMs to $80.
  4. Goal revenue for 2021: $20M

Actual Revenue: $25M.

Goal Revenue for 2022:$40M

On track for: $55M

The Process

The Solution

Skills Used

CMO,Other,Paid Ads,Paid Ads,Paid Ads,Paid Ads,Paid Ads,Marketing Strategy,Marketing Strategy,Email Marketing,SMS Marketing,Web Development,Paid Ads,Paid Ads,Google Shopping,Other

Industry

Health & Wellness

Results by the numbers

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