By creating a social media growth strategy that combines trend-based content and sales content, we managed to surpass Birdsong's milestone & go viral multiple times with dog-related meme content.
Think Influence was tasked to help Birdsong increase its following on Instagram to reach a milestone of 10k followers.
Think Influence curated an influencer strategy and program to help Birdsong increase its reach on Instagram and TikTok.
By creating a social media growth strategy that combines trend-based content and sales content, we managed to surpass Birdsong's milestone & go viral multiple times with dog-related meme content.
Marketing Strategy,Copywriting,Content Marketing,Marketing Strategy
Pets
Put your e-mail in and we'll arrange a consultation call for you
Nightwatch is a software company that provides SEO tools for a relatively saturated market. They are still working through their messaging and their clarity on their offer was missing at the point they started PPC. They knew they needed a presence as their buyer churn was slowly creeping and their acquisitions had leveled off.
Andrea joined Fellow as the Director of DTC eCommerce - a Series B, coffee gear startup in San Francisco. She led the eCommerce B2C business, responsible for the P&L, eCommerce marketing and website product roadmap.
When she joined, the team has experienced some success with the first year of the pandemic, due to people investing in their home coffee brew bar. The challenges she faced were: there was no eCommerce team, no growth strategy, limited resources and budget, few business processes + low cross-team cohesion.
Roots Natural Kitchen, a fast-casual restaurant chain specializing in salad and grain bowls, faced email marketing challenges that hindered their growth and engagement. This case study delves into their collaboration with Mayple, leading to substantial enhancements in email design, audience segmentation, and overall email marketing strategy.