
Within the first week, sales increased by 219%, website page views increased by 80%, website users increased by 19.9%, new users by 19,52% and the bounce rate decreased by 8.64% compared to the previous month. This was an all-around successful campaign where the client saw an immediate massive increase in sales. With consistent data analysis, optimizations, and digital marketing campaigns this business sees a consistent increase in its revenue.
Aquateire came to me with an issue, due to the current economic climate in the UK their sales were down 50% from the previous year.
I immediately started my research, conducted a website audit, and put together a campaign that included social media marketing organic and paid ads, email marketing, PPC, SEO, and website funnel optimization to improve conversions.
Within the first week, sales increased by 219%, website page views increased by 80%, website users increased by 19.9%, new users by 19,52% and the bounce rate decreased by 8.64% compared to the previous month. This was an all-around successful campaign where the client saw an immediate massive increase in sales. With consistent data analysis, optimizations, and digital marketing campaigns this business sees a consistent increase in its revenue.
Social Media Management,Email Marketing,SEO,Paid Ads,Other,Paid Ads,Paid Ads,Copywriting,Web Development,Marketing Strategy,Web Development
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I worked with Circle specifically on affiliate partnership projects, email marketing campaigns, and online event management. As worthwhile as the experience was to assist Circle with these tasks, I still (like many) faced a few challenges.
One of those unique challenges was ongoing communication and consistent alignment when it came to back-to-back online events that took place throughout the Fall 2022 season. This caused a level of organization and attention to detail needed to sustain the work to make multiple online events successfully happen simultaneously. Because of that challenge, I learned to leverage putting structure and automated systems into place in order to carry out each task to ensure a smooth client and event attendee experience.
Imperial Tea is a premium tea company started almost 30 years ago, and family run. As a family run business, Imperial Tea has acquired a very loyal community of fans and customers. True tea connoisseurs shop at Imperial Tea, in part for the premium quality they offer, but also to continue connecting with the founders that lead tea tasting sessions and education. The entire Imperial Tea experience is unique. While the majority of their sales have been generated by their tea house in San Francisco, they have been trying to expand their online stores sales.
When Imperial Tea reached out to us, they were looking for a team of marketers that truly understand the boutique nature of their business. Unlike mainstream tea companies, Imperial Tea’s social media content had to lead with education in order to continue offering the same quality of service to their existing audience, while growing their community of premium tea lovers.
During our initial analysis of the company we identified the following challenges:

In the realm of publishing, Magnetic Press LLC stands as an industry leader, specializing in games and art books. The challenges of enhancing email marketing strategies, particularly for a small business, are not uncommon. This case study illuminates how Magnetic Press LLC overcame these challenges through their partnership with Mayple, setting their business on a trajectory of improved engagement and growth.