• Get 30+ leads of parents with kids aged 9-14 years old in the first 30 days
  • 2x leads MoM
  • reduced CPA 3x
  • we generated 200+ leads in the 2nd month
3
CPL

The Challenge

Violet Purple School is a STEM-focused education center for kids aged 9-14 years old. They wanted to see results by:

  • generating more webinar leads
  • reaching the right audience

The Process

  • CRO
  • Paid Ads
  • Marketing Strategy
  • Market Research
  • Data Analysis

The Solution

  • Get 30+ leads of parents with kids aged 9-14 years old in the first 30 days
  • 2x leads MoM
  • reduced CPA 3x
  • we generated 200+ leads in the 2nd month
Skills Used

Paid Ads,Paid Ads

Industry

Education

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

1

ROAS

The Honey Pot Energy and Art

This was a spiritual store with both a brick-and-mortar store (in Georgia) as well as an online store. Additionally, the client had a subscription box. The client wished to increase subscriptions to her monthly box as well as increase sales.


When we met the client, the lifetime value for the subscription box was low. It was underpriced and many people canceled after a month or 2. We worked to help increase the price and improve lifetime value with higher quality traffic.


The website was also confusing and disorganized. We helped to make the website organized and more user-friendly.


Last, we created a full-funnel to attract a cold audience and warm it up. Towards the end of our time with this client, we were able to convince them to trial a weekly sale (on Mondays) to improve average order value.

0

CPR

Mindvalley

Mindvalley is extremely strong in video, but they were lacking in the static and motion design department.


Drive subscriptions to masterclass and downloads on the Mindvalley app through static ads and motion design ads.

Plated

Plated was a new startup and needed to grow rapidly. The challenge was to find new ways to grow outside of the traditional channels. At the time Facebook was not known as a growth channel but we were not only able to make it work but we were one of the first major success stories for Facebook ads.

1.5

ROAS

Capabunga

The first product we decided to focus on was Capabunga. Capabunga is a wine stopper invented by two veterans of the wine industry. The challenge was a low product price point, so we decided to do a bundle set to raise the AOV and create a separate landing page. Before iOS changes, we were able to hit our goal of a 2.2 ROAS on our Facebook campaigns. We've since decided to focus on another product they're getting ready for launch called the Market Tote.

Direct Textile Store

Discover how Direct Textile Store, a leading online wholesaler catering to the healthcare and hospitality industries, unlocked the full potential of their email marketing with the strategic partnership of Mayple. This case study unveils the challenges faced, the impactful collaboration with Mayple, and the transformation that ensued.

The Redux Group

The Redux Group, a real estate group in the DC area, faced challenges in consolidating audiences for improved tagging and segmentation. The Marketing Specialist overseeing events and email marketing sought assistance.

Omnium Circus

Omnium Circus, a nonprofit circus celebrating inclusivity and diversity, faced a rapid decline in open rates. The Founder/Executive Director sought responsiveness and platform knowledge.

The Mad Potter

Join us on a journey into the world of small business marketing, where a unique paint-your-own pottery studio, The Mad Potter, faced challenges with their email marketing strategy. As a one-person marketing team, their Marketing Manager embarked on a quest to enhance engagement, improve metrics, and sustain growth. Discover how partnering with Mayple transformed their email marketing approach, making it more personalized and effective, ultimately leading to increased open rates and confidence in their marketing efforts. This is the story of The Mad Potter, a testament to the power of strategic collaboration with Mayple.