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Over 560% increase in reach
5% follower increase monthly
Over 300% increase in content interactions
The main challenges with working on this account were doing a complete overhaul of their creative direction and building a content structure that would help promote their application accurately. Understanding the product in-depth, and the best way that we could bring it to the eyes of their customer base and relevant users was also tricky. Finding original topics to help us build their social media and promoted content is something we have to deal with on a monthly basis as well. To keep things interesting for the users and for their unique community, we ensure a healthy content rotation and hyper relevant ideas.
Our process has been perfected over time. Sometime before the start of the new month, we build out their content strategy and have an involved process with our content creators. From brainstorming sessions to fine-tuning the content, we make sure to bring the right ideas to the table, and then to execution. Once the month starts, the content is ready, the calendar is defined and the captions are individually written to fit the context of our creative material.
Over 560% increase in reach
5% follower increase monthly
Over 300% increase in content interactions
Paid Ads,Paid Ads,Paid Ads,Branding,Other,Content Marketing,Copywriting,Branding,Marketing Strategy,Social Media Management
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This Award Winning Hair Salon needed to drive more traffic and bookings to grow the business at their primary location while launching a new location in a neighboring city. The ask was to grow sales in both locations while minimizing the cnabalization of customers from their existing database.
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The Northeastern University Off-Campus Engagement and Support office plays a vital role in assisting NU students during the apartment search process, providing valuable insights into renter's rights, and offering support through available resources. Their communication channels, including newsletters, emails, and social media, are key to connecting with students effectively.
The American Printing House for the Blind faced challenges with Mailchimp set up using audiences instead of groups. The Marketing/Communications department sought Mayple's expertise.
Gradelink offers schools a comprehensive and user-friendly software solution, streamlining administrative tasks, improving enrollment processes, and supporting the mission of educational institutions. Despite their innovative software, Gradelink faced challenges in effectively communicating their offerings through email marketing.
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