I helped reactivate old subscribers for this brand as they were on Remarkety and made $20k within the first 2 months by way of email automation and email campaigns after migrating to Klaviyo.
This is a large vintage clothing brand of licensed tees ranging from rock bands to movies. They have had a hard time defining their customer base, so through email marketing, we were able to increase repeat customers and increase their profitability.
I am the email marketing manager for this brand, I set up all campaigns, strategy, design, and automation flows.
I helped reactivate old subscribers for this brand as they were on Remarkety and made $20k within the first 2 months by way of email automation and email campaigns after migrating to Klaviyo.
Email Marketing
Style & Fashion
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Imperial Tea is a premium tea company started almost 30 years ago, and family run. As a family run business, Imperial Tea has acquired a very loyal community of fans and customers. True tea connoisseurs shop at Imperial Tea, in part for the premium quality they offer, but also to continue connecting with the founders that lead tea tasting sessions and education. The entire Imperial Tea experience is unique. While the majority of their sales have been generated by their tea house in San Francisco, they have been trying to expand their online stores sales.
When Imperial Tea reached out to us, they were looking for a team of marketers that truly understand the boutique nature of their business. Unlike mainstream tea companies, Imperial Tea’s social media content had to lead with education in order to continue offering the same quality of service to their existing audience, while growing their community of premium tea lovers.
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