I was the digital marketing manager, I had to reinvent our messaging and attract our audience on all kinds of different platforms. Define our persona in order to target it with in-direct interests.
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In the realm of publishing, Magnetic Press LLC stands as an industry leader, specializing in games and art books. The challenges of enhancing email marketing strategies, particularly for a small business, are not uncommon. This case study illuminates how Magnetic Press LLC overcame these challenges through their partnership with Mayple, setting their business on a trajectory of improved engagement and growth.