Join us LIVE ✨ Create the Right Strategy to 10X Your Business in 2024.
This client was uncomfortable spending more than $40k on Google before onboarding me as a PPC manager because of CPA concerns. Today, we profitably spend over $100k a month on Google with a $31 CPA. To put this into perspective, a one-time license with their company ranges anywhere from $1995 - $3495+ in revenue.
User’s who use their software are constantly being bombarded by competitors to get them to switch. We began by fully capturing all brand and product traffic to ensure we are not outranked by competitors. Establishing this early on in the account allowed us to pay less than $1 for these high-converting keywords later on.
After establishing a foothold in brand+product, we began working on non-brand terms to focus on new customer acquisition. Utilizing a customer match strategy in this account was vital to its success since our persona was relatively unique compared to the industry. We refreshed our customer match lists automatically to give Google’s machine learning algorithm as much data as possible, then leveraged similar audiences in parallel search, display, and video campaigns for new customer acquisition.
This client was uncomfortable spending more than $40k on Google before onboarding me as a PPC manager because of CPA concerns. Today, we profitably spend over $100k a month on Google with a $31 CPA. To put this into perspective, a one-time license with their company ranges anywhere from $1995 - $3495+ in revenue.
Paid Ads
Technology
Put your e-mail in and we'll arrange a consultation call for you
:Unleash your marketing potential with Mayple and embark on a journey to amplify your business's reach and engagement. SSR, a leading authority in tech reviews for the HR, recruitment, and PeopleOps landscape, encountered unique challenges in their email marketing strategy. As the Senior Content Marketing Editor, they needed to address audience engagement and reporting hurdles. This is the story of SSR, a testament to how a strategic partnership with Mayple enhanced their email marketing approach and boosted their KPIs.
Gradelink offers schools a comprehensive and user-friendly software solution, streamlining administrative tasks, improving enrollment processes, and supporting the mission of educational institutions. Despite their innovative software, Gradelink faced challenges in effectively communicating their offerings through email marketing.
In the realm of healthcare, CareWise Solutions stands as a beacon of support. They provide The Caring Place HUB app in employee benefits packages, offering assistance to caregivers among their staff. This comprehensive app includes educational resources, virtual care providers, vetted wellness and care management apps, access to legal and life planning services, counseling, and a treasure trove of over 200 caregiving resources.
In the competitive realm of construction payroll services, myconstructionpayroll (MC) found itself facing challenges in maximizing its marketing potential. Struggling with ineffective email marketing strategies and underutilized tools, the company sought a solution to elevate its engagement, metrics, and overall growth.
We're currently not vetting new experts,
we'll be back soon.
Hire top vetted marketers
