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They had good results with ads but wanted to scale with more consistency
We launched Google & Facebook ads as well as improved their social media management
We were able to take their ROAS from 1.2 to 2.5
Paid Ads,Paid Ads,Paid Ads,Content Marketing,Social Media Management,Copywriting
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Struggling to combat high Facebook CPMs which resulted in costly CPCs and consequently high CPA
The Simon Sinek team brought me on to help them ramp up their online course offering on Simon Sinek's "InspireU" (https://simonsinek.com/InspireU#/).
We needed to scale up the ad program across social ad platforms, identify the profitability of the paid program at large, and figure out a better methodology for advertising dozens of courses at scale.
Wolford is an Austrian textile manufacturer of tights, bodysuits and underwear, as well as women's clothing and accessories.
Main objective was to run a branding campaign to test audience segments and to reduce the bounce rate.
Paytient needed several customer journeys written and produced in a short amount of time. There were over 150 emails that needed to be created, edited, built and tested in less than six months.
Idahoan, dedicated to bringing quality potato products, faced challenges related to bandwidth and growing subscribers. The Head of Marketing sought Mayple's guidance.
University of Georgia, SNAP-Ed, a vital organization funded by the Georgia Department of Human Services, plays a pivotal role in providing Supplemental Nutrition Assistance Program education (SNAP-Ed) across the state. This case study delves into their collaboration with Mayple, which led to significant improvements in email engagement, content delivery, and overall outreach strategy.
Safar Publications, an online learning platform, enlisted Mayple's help in optimizing their journeys initiative.
Film Independent, a nonprofit arts organization serving filmmakers, sought to grow its audience and automate data processes. The Marketing and Communications team looked to Mayple for assistance.
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