This client had more than 20 facilities for treating addiction. They were spending hundreds of thousands of dollars on Google ads in order to drive phone calls, but they had no call tracking and hadn't done any conversion optimization. We created microsites in order to narrowly target their advertising both geographically, as well as by substance (eg alcohol, opiates, benzos, etc). We set up call tracking and started A/B testing. We had a multitude of wins, losses, and iterations to the websites based on our work. But I'm proud to have skyrocketed their revenue with 3 separate A/B tests that EACH increased the conversion rate on their primary goal of a phone call by more than 100% (99% statistically significant).

This was a brand new restaurant and they had zero online assets and no presence online, which for a restaurant means certain death. So they needed to get on the popular and more established platforms like Google Search, Facebook, and Instagram and we're currently working on an organic TikTok strategy to really blow up our exposure and the number of daily orders coming in.

I helped to create the website on WordPress and set up the foods they sell on WooCommerce so we could use that as a catalog to promote on Facebook, IG, Google Shopping, and other product awareness placements.

The main goal has been to generate customers for their lunch buffet and get exposure for dine-ins at night.

Our Facebook ads strategy was centred around standing out in the market. We created several UGC compilation videos that showcased the product and featured several testimonials from YouTube audio experts. 

The creative was fun, very quirky and showcased the brands unique personality. 

Kodland is an online platform that helps kids 8-17 learn about coding languages and programming. They were in the midst of breaking into a new market in the UK and US, and were not sure on how to scale ads in these specific markets, after trying to scale up with their in house team, they reached out to us for a fresh perspective and