
Within 30 days of SEO enhancements and modifications based on my recommendations and roadmap we began to see notable gains in both organic keyword rankings within the search engines and organic traffic (visitors) to the site. After 60 days of continued SEO enhancements and modifications I increased keyword rank performance by 359 positions in Google and 347 positions in Bing for 50 optimized keywords.
Additionally, since I began working with this client:
- Organic Search bounce rate has decreased by 5%
- Organic Search Pageviews Per Session has increased by 44%
- Organic Search Average Session Duration has increased by 105%
- Organic Search Conversion Rate has increased by 158%
Gemstone Therapy Institute is a provider of medical-grade therapy tools and alternative healing certifications to individuals and practitioners. After a recent re-branding and domain change, Gemstone Therapy Institute was having difficulty ranking in the search engines for their core high-value keywords as well as producing qualified organic traffic. Gemstone Therapy Institute required my services as an SEO expert to analyze their organic position, create a SEO action plan/roadmap and execute on the SEO plan to increase organic performance.
How I addressed the challenge:
- Audit website for technical issues
- Analyze online competitors SEO
- Provide in-depth keyword research and discovery
- Identify opportunities in website and SEO
- Identify proper KPI and SEO goals based on company overall goals
- Deliver strategy/roadmap based on findings
- Provide content creation and guidance
- Lead all SEO activities and tasks based on roadmap
- Provide ongoing analysis and reporting
Within 30 days of SEO enhancements and modifications based on my recommendations and roadmap we began to see notable gains in both organic keyword rankings within the search engines and organic traffic (visitors) to the site. After 60 days of continued SEO enhancements and modifications I increased keyword rank performance by 359 positions in Google and 347 positions in Bing for 50 optimized keywords.
Additionally, since I began working with this client:
- Organic Search bounce rate has decreased by 5%
- Organic Search Pageviews Per Session has increased by 44%
- Organic Search Average Session Duration has increased by 105%
- Organic Search Conversion Rate has increased by 158%
SEO
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Product: Twitter analytics and growth app
Challenge: The platform acquired 1M free users organically but very few converted to paid customers
Project scope: Convert free users to paid customers by leveraging email marketing, content marketing and influencer promotions
Results: converted 10% of free users into paid customers, both premium and enterprise
Credit One Bank credit card is designed for people who are trying to rebuild their bad credit and people starting out and trying to build credit. Credit One was not a well-known consumer brand, the challenge was two-fold, One, to educate the consumer who Credit One was, and two, inform the consumer that while most credit card companies asked for too much information (TMI) when you apply for their card, Credit One only asked a few.

The Northeastern University Off-Campus Engagement and Support office plays a vital role in assisting NU students during the apartment search process, providing valuable insights into renter's rights, and offering support through available resources. Their communication channels, including newsletters, emails, and social media, are key to connecting with students effectively.

Tucked away in the heart of North Carolina, the U.S. National Whitewater Center, a nonprofit organization, thrives on an unwavering commitment to fostering outdoor access for all. Their mission is as grand as it is noble: to build resilient communities through the promotion of healthy and active lifestyles, environmental stewardship, and the celebration of family and civic togetherness. The Whitewater Center understands that we all share a common genetic code compelling us to explore the great outdoors and share these experiences with others. Their approach is simple yet profound: make connecting with nature compelling and accessible, and extend an open invitation to all. This is the story of how Mayple helped revolutionize their approach to email marketing, turning it into a catalyst for more profound connections with their audience.

:Unleash your marketing potential with Mayple and embark on a journey to amplify your business's reach and engagement. SSR, a leading authority in tech reviews for the HR, recruitment, and PeopleOps landscape, encountered unique challenges in their email marketing strategy. As the Senior Content Marketing Editor, they needed to address audience engagement and reporting hurdles. This is the story of SSR, a testament to how a strategic partnership with Mayple enhanced their email marketing approach and boosted their KPIs.