Improved ROAS driven by media planning improvements.

The Challenge

In a often mis-understood market and a subject that is regarded as taboo. My role was to challenge and inspire more creative and innovative thinking, leading to better results from paid-for media channels.

The Process

This was achieved through ideation and strategy session, designed to test new ways of thinking and new ways of reaching our target audience.  

The Solution

Improved ROAS driven by media planning improvements.

Skills Used

Marketing Strategy,Branding

Industry

Beauty

Results by the numbers

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