surge in high quality leads and re activate old leads form EFTI around the word, interesting them in LIBREE and the new way of learning. From a photography course all the way to a Master in Cinematic Direction.

0.05
ROAS

The Challenge

The challenge, EFTI’s reputation is mostly known within the industry as a top level education center in Madrid, highly valued but mostly off-line. Over the years several small schools appeared in the digital context and captured the digital market quota leaving EFTI with low digital impact. The challenge was to position LIBREE’s digital platform as a new player in the online course sector and as a top player in the online visual art education.

The Process

developing a landing page strategy integrated with a full funnel strategy and the sales departments of the school. Driving quality traffic towards LIBREE’s digital touch points and build a detailed database of leads that was later reached with personalised marketing campaigns.

The Solution

surge in high quality leads and re activate old leads form EFTI around the word, interesting them in LIBREE and the new way of learning. From a photography course all the way to a Master in Cinematic Direction.

Skills Used

Paid Ads,Paid Ads,Paid Ads,Paid Ads,CMO,Web Development,Copywriting,CRO,Email Marketing,Marketing Strategy,Web Development,Web Development,Public Relations,Other,Other,Content Marketing

Industry

Education

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

Orofino Restaurant

I started this account from day 1 before the restaurant opened it's doors in 2016. We built up momentum and were maxed out of tables from day 1. It's been a wild ride with expanding into a new space, adding in a pizza oven for authentic Napolateon pizza, adding in catering options, and now onto opening second location just for private events and catering!

Jersey Italian Gravy

Jersey Italian Gravy was challenged in getting their online website into an improved sales machine, to take the business up a level.

Landis Enterprises

We started the accounts pretty much brand new. Growing a community was a big hurdle with a brand new account. We successfully created brand awareness for the brand!

0

ROAS

BudgetNet

BudgetNet had established itself as a highly respected provider of NDIS plan management services over their short history. 


Their growth had been on the back of word of mouth, referrals and paid search.

With more and more competition entering the market, however, they had noticed their cost per click and return on investment on paid search campaigns get slowly chipped away. 


They knew that longer-term, they needed an SEO strategy in place to protect their online presence in the market.

Frothy Monkey

Frothy Monkey, an all-day cafe, prides itself on quality, warmth, and building relationships in neighborhoods across multiple cities. Paige, the communications coordinator, plays a pivotal role in managing written and visual content for the Frothy Monkey retail cafes.

MelioGuide

MelioGuide, a leading online provider of safe and effective osteoporosis exercise programs, encountered challenges stemming from the complexity of MailChimp. The Marketing team, responsible for all marketing and website operations, sought Mayple's expertise.

Roots Natural Kitchen

Roots Natural Kitchen, a fast-casual restaurant chain specializing in salad and grain bowls, faced email marketing challenges that hindered their growth and engagement. This case study delves into their collaboration with Mayple, leading to substantial enhancements in email design, audience segmentation, and overall email marketing strategy.

The Idea Village

In the dynamic world of startups and business scaling, effective marketing is paramount. The Idea Village, an organization dedicated to helping startup founders scale their businesses through a range of innovative programs, recognized the need to enhance their email marketing strategies. This case study delves into their journey of transformation with Mayple.