We were able to get between 7-10X ROAS overall all campaigns we ran over a 4 month period. Within month 1 of working together we were already doing 5x ROAS on our campaigns and were able to get that to around 7-10X ROAS over the life of working together.


We actually had to stop running some advertising because the company was having problems keeping up with inventory control from both their paid and organic marketing methods. The client saw a record breaking month in July with nearly $200,000 of monthly revenue of which 50-60,000 came from the ads.

10
ROAS

The Challenge

This client came to me as a newer shop only starting in January of 2021. They had not run any paid media at the point of working together and they were already having good success in their first 6-months doing around 50-100K/month in top line revenue. They came to me looking to clear more of their inventory and start testing the waters on paid media to see what kind of return they could achieve.


Their business model did launches every two weeks of different products, so we were constantly running different campaigns to see which clothing sold well through paid media.

The Process

We came in and discussed their best selling products and what they needed to get clear from their inventory and the timeframe that we had to clear that inventory. We then set-up ad cmapaigns on FB/IG with a simple campaign structure to push those specific 5-7 product lines.


We set-up the campaigns with both top and bottom funnel campaigns so we could focus on bringing in new potential customers and test new audiences and then make sure we were remarketing them as well for both the product they looked at and the catalog of clothing products they had as well.

The Solution

We were able to get between 7-10X ROAS overall all campaigns we ran over a 4 month period. Within month 1 of working together we were already doing 5x ROAS on our campaigns and were able to get that to around 7-10X ROAS over the life of working together.


We actually had to stop running some advertising because the company was having problems keeping up with inventory control from both their paid and organic marketing methods. The client saw a record breaking month in July with nearly $200,000 of monthly revenue of which 50-60,000 came from the ads.

Skills Used

Paid Ads,Paid Ads

Industry

Style & Fashion

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

2

ROAS

Oja Express

Oja was targeting a very small audience within only 2 cities in the US. We had to be clever about figuring out audience targeting that allowed them to hit their KPI's.

5

ROAS

Steiger Spirits

Maximizing the holiday season for a local spirit brand

0.95

ROAS

4artworks

4artworks, a home decor brand, was looking to sell to consumers directly through their E-commerce store. They had some sales coming in every month, but nothing significant seemed to be happening with their existing efforts at the time.


We used Facebook and Instagram ads to scale their e-commerce store revenue to drive traffic and increase monthly orders. Our goal was to create captivating creative that showcased the artwork while identifying winning audiences for better conversions and refining the checkout process for a seamless user experience. 


We created captivating ads, used engaging copy for both platforms, and found suitable audience targets that could help them achieve higher conversion rates among potential customers.


Results, our team scaled the ecommerce storefront from a few thousand per year to six figures in revenue with continued growth. 

2.5

ROAS

Koh

Koh is a D2C eco-friendly cleaning product, launched in 2016, and now selling to over 1M customers in Australia and the UK. With a rapid growing revenue of over $40M in this financial year (2021) and backed up by 60,000 incredible 5-star customer reviews they're taking on the nasty chemical cleaning industry. I've joined Koh in 2018, in the years that followed they expended to the UK and made incremental growth years. My challenge was that, without much experience, I had to manage 6 people and start this all from scratch.

V2

V2 Hospitality, a Marketing Consultancy, sought Mayple's expertise to address time constraints and allocate efforts efficiently. As the founder overseeing marketing responsibilities, the challenge lay in optimizing strategies for maximum impact within the limited time available.

Lake Art Glass

Lake Superior Art Glass, an art gallery and teaching studio, faced challenges in managing audience segments and implementing best practices. The Marketing Coordinator sought Mayple's guidance.

Blue Coffee Box

Blue Coffee Box, a subscription box coffee service, faced challenges in cleaning up dead emails, setting up journeys, and selecting relevant customers. The full admin behind the scenes sought Mayple's assistance.

M1 Concourse

M1 Concourse, a race track and events center, faced challenges with low open rates, click rates, and minimal e-commerce purchases. The Digital Marketing Manager, responsible for email to social media and website efforts, felt they were underutilizing tools.