April 2021: Spend & Return

Google

Spend: $42.3k

Profit: $537.3k

ROAS: 12.8x

Facebook

Spend: $240k

Profit: $1.294MM

ROAS: 5.4x


May 2021: Spend & Return (IOS 14 update decreased ROAS here)

Google

Spend: $48.6k

Profit: $401.4k

ROAS: 8.3x

Facebook

Spend: $293k

Profit: $1.235MM

ROAS: 4.2x

5.51
ROAS

The Challenge

Scale Brand at a 4x ROAS

The Process

Thanks to a robust Google Shopping strategy, I was able to achieve an extremely high ROAS for the month of April & May. In addition to this, I tested tons of creative on FB allowing us to scale to a $250k+ mo spend with over a 4x ROAS after the IOS 14 update.

The Solution

April 2021: Spend & Return

Google

Spend: $42.3k

Profit: $537.3k

ROAS: 12.8x

Facebook

Spend: $240k

Profit: $1.294MM

ROAS: 5.4x


May 2021: Spend & Return (IOS 14 update decreased ROAS here)

Google

Spend: $48.6k

Profit: $401.4k

ROAS: 8.3x

Facebook

Spend: $293k

Profit: $1.235MM

ROAS: 4.2x

Skills Used

Paid Ads,Google Shopping,Paid Ads,Paid Ads,Paid Ads,Paid Ads,Paid Ads

Industry

Style & Fashion

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

Southampton FC

Create a new website for Southampton FC and rebuilt their online store on Sitecore CMS


0.68

ROAS

MOBY

MOBY needed an revised marketing strategy that would shift spending focus from print/event placements to higher return digital advertising. The company has also recently acquired Baby Hawk (carriers) and Maya & Max (accessories); consolidating digital assets and streamlining marketing were key objectives for 2016.

0.2

CPL

CyberPal

Generate new user sign ups for a Cybersecurity service marketplace.

0.5

CPL

Center Coast Realty

Client lists homes and condos for sale in the Chicago area real estate market with Facebook Ads. Wanted to generate better qualified leads at a lower Cost Per Lead which ranged from $25 - $30 per lead.

The Idea Village

In the dynamic world of startups and business scaling, effective marketing is paramount. The Idea Village, an organization dedicated to helping startup founders scale their businesses through a range of innovative programs, recognized the need to enhance their email marketing strategies. This case study delves into their journey of transformation with Mayple.

Omnium Circus

Omnium Circus, a nonprofit circus celebrating inclusivity and diversity, faced a rapid decline in open rates. The Founder/Executive Director sought responsiveness and platform knowledge.

American Printing House for the Blind

The American Printing House for the Blind faced challenges with Mailchimp set up using audiences instead of groups. The Marketing/Communications department sought Mayple's expertise.

Any Place

In the bustling world of remote work and corporate travel, Anyplace, a provider of flexible-term furnished apartment rentals, seeks to stand out. Their mission is clear: provide quality accommodations equipped with reliable, gigabit-speed internet for remote workers, corporate travelers, and creatives. Email marketing plays a crucial role in building trust and credibility with their audience, helping them convert subscribers into loyal customers.