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Top 6 SEO Agencies to Hire If You're in the Legal Industry

Give your legal practice a boost online by partnering with an SEO agency that speaks your language.

Ben Kazinik
By Ben Kazinik
Octavia Drexler
Edited by Octavia Drexler

Updated June 24, 2024.

a group of people standing around a laptop computer

Imagine this: potential clients searching for legal help, their fingers hovering over a search bar. Will your law firm be the beacon guiding them towards your expertise, or will they get lost in a sea of generic listings? This is where the power of SEO comes in. The right SEO agency can be your secret weapon, transforming your website into a client magnet and turning those online searches into real-world cases.

This blog cuts through the legalese and unveils the top 6 SEO agencies that specialize in the legal industry. We'll explore how they can help your firm:

  • Target the right audience: Reach potential clients actively searching for your specific legal services.
  • Dominate search engine results: Secure top rankings for relevant keywords, putting your firm at the forefront of online searches.
  • Boost website traffic: Drive qualified leads to your website, where they can learn more about your expertise and convert into clients.

1. Awkward Media - Best overall

2. Novi Digital - Best for niche law specialities

3. Pearl Lemon - Best for on-page SEO

4. Topanda - Best for SEO audits

5. Digital Traffik - Best for local SEO

6. Sure Oak - Best for keyword research & optimization



With Mayple, you get:

  • A marketing "dream team" of top-performing experts (that none of your competitors can steal from you)

  • The flexibility to hire or change your experts quickly, based on what's needed to help drive your brand's growth at every stage

  • Unbiased monitoring of your Mayple experts on an ongoing basis

  • Easy-to-use dashboards, tools, and more all in one platform

Best overall

1


Outstanding
9.9
a screen shot of a website with the words google in front of it

Awkward Media

SEO agency operating in the legal industry

Location

Toronto, CA


Services

Local SEO | SEO for lawyers | Technical SEO | Link building

Awkward Media is a top-rated SEO agency based in Toronto, ON, known for delivering first-page Google rankings within 90 days, backed by a unique "Search Engine Mastery" method. Their results-oriented approach guarantees fast ROI and improved rankings, or they work for free. Specializing in both organic and local SEO, Awkward Media has a track record of significantly increasing leads, sales, and online visibility for clients across various industries, ensuring high-value keyword targeting and comprehensive local SEO strategies.

Awkward Media specialize in legal firms and have a proven track record of propelling them to the top of search engine results pages (SERPs). What truly sets them apart is their guaranteed first-page placement, meaning you only pay if they deliver. But speed is also key—their "Search Engine Mastery Method" gets results in a mere 90 days, unlike competitors with much longer wait times.

To ensure success, Awkward Media assigns dedicated teams of specialists for each crucial SEO component, from on-page optimization to content creation and link building. They even offer a "30-Day SEO Sprint" to jumpstart your campaign with optimized pages and pre-written content.

Unmatched expertise in legal SEO (over 12 years)

Comprehensive SEO services (on-page SEO, link building, etc.)

Proven results and speed

Specialized teams for every SEO component

No clear pricing packages on the website

Best for niche law specialities

2


Outstanding
9.8
a screenshot of Novi Digital website

Novi Digital

SEO agency operating in the legal industry

Location

Lancaster, UK


Services

SEO | PPC | Social media | Website management | Blog management

Novi Digital is a data-driven and psychology-focused digital marketing agency specializing in providing SEO and PPC services to both B2B and B2C clients.

Novi Digital specializes in B2B clients, making them perfect for niche law firms. Their focus? Targeted campaigns that attract high-intent clients actively seeking your specialized legal services. Backed by a proven track record across diverse industries, Novi Digital crafts customized SEO and PPC campaigns to dominate your niche in search results and establish your firm as the go-to authority.

Specialized expertise in B2B SEO

Comprehensive and conversion-focused strategies

Proven success across diverse B2B industries

Focuses on B2B & B2C clients, not just legal

Best for on-page SEO

3


Outstanding
9.7
Pearl Lemon Website

Pearl Lemon

SEO agency operating in the legal industry

Location

London, UK


Services

Local SEO | CMS SEO | eCommerce SEO | Link building | On-page SEO | Technical SEO

Pearl Lemon is an award-winning SEO agency based in London, committed to doubling your organic traffic within 180 days. With a focus on delivering real results, they offer services such as local SEO, SEO audits, WordPress SEO, eCommerce SEO, technical SEO, and international SEO.

When it comes to on-page SEO, Pearl Lemon speaks the language of legal websites. They'll meticulously optimize your content for target keywords, conduct in-depth audits to identify improvement areas, and craft a customized strategy to get your law firm ranking higher and attracting the right clients. Their proven track record, focus on user experience, and transparent communication make them a top choice for on-page SEO domination.

Expert on-page SEO services tailored for legal websites

Comprehensive and customized SEO audits

Proven track record of success

Focus on high-quality content and user experience

White-hat SEO techniques

Other SEO services mostly focus on eCommerce

Best for SEO audits

4


Outstanding
9.6
a screen shot of a website page with a group of people sitting at a table

Topanda

SEO agency operating in the legal industry

Location

Tel Aviv, IL


Services

SEO audits | Competitor analysis | Keyword research | Metadata optimization | Content creation | Link building | Reporting

Topanda is a growth marketing agency specializing in startups, offering services like user acquisition, app store optimization, SEO, growth consulting, and user acquisition audits. Their data-driven, agile approach combines creativity and analytics to deliver noticeable results, helping startups grow faster and more efficiently.

Topanda doesn't just audit your law firm's SEO—they dissect it. Their in-depth analysis, competitor intel, and keyword mastery ensure your website speaks the language search engines crave. Plus, their 24/7 data dashboard keeps you in the loop on every step towards SEO domination.

In-depth SEO analysis

Competitor analysis expertise

Keyword research precision

Transparent reporting and data visualization

Mostly aimed towards startup law firms

Best for local SEO

5


Outstanding
9.5
Digital Traffik

Digital Traffik

SEO agency operating in the legal industry

Location

Los Angeles, US


Services

Local SEO | PPC | SMO | Web design & development | Creative marketing | Consulting

Digital Traffik Agency offers cost-effective SEO services tailored to improve website rankings and increase online visibility. With pricing starting at $1,250 per month, their SEO plans cater to both local and national businesses, focusing on targeting geographical areas and industry-relevant keyword categories.

Digital Traffik specializes in local domination for law firms. Their targeted approach, national reach (if needed!), and affordable pricing make them the go-to for boosting your local presence and attracting new clients. From Google Business Profile optimization to multi-location strategies, they've got you covered.

Targeted local SEO expertise

Tailored SEO solutions

Affordable pricing & personalized consultations

Focuses on local and national SEO only, not international SEO

Best for keyword research & optimization

6


Outstanding
9.4
Sure Oak Website

Sure Oak

SEO agency operating in the legal industry

Location

Brooklyn, US


Services

SEO | Link building | Content | Lead generation

Sure Oak is an agency focused on long-term growth through strategic SEO, link building, paid marketing, CRO, and data optimization services. With over 10 years of experience, they offer tailored solutions and aggressive plans to help clients achieve their business goals effectively.

Sure Oak cracks the code on legal SEO. They use data-driven research to target high-value keywords and optimize your content to attract the right clients. From audience intent to technical SEO audits, they ensure your law firm website speaks the language of search engines and potential clients.

Data-driven keyword strategy

Audience-centric optimization

High-quality link building

Comprehensive technical SEO audits

No clear pricing plans on the website



How hiring on Mayple works

Hiring an SEO agency on Mayple is super simple. It's a quick 3-step process.

1. Schedule a call with Mayple

Jump on a quick call and tell us your business type, main challenges and goals, current marketing efforts, and what kind of marketer or agency you're looking for.

2. Meet your expert

Our excellent AI will match you with the perfect expert, and you will jump on a short meeting with them to discuss strategy.

3. Start your project

You can start your project once you've picked your expert or agency. There are no contracts; it's a flexible month-to-month plan with complete transparency. And you get a marketing strategy from Mayple's team to help you strategize.

Check out SEO agencies in these locations



FAQs

How do I hire an SEO agency on Mayple?

You fill out a quick brief, jump on a call with our team, and tell us your needs and challenges. Then, we will use our excellent AI software to help find the ideal candidate for your needs, and you can schedule a call with them. Once you approve their plan, you'll be ready to start your project.

When I hire an agency on Mayple, does Mayple help manage the project?

Our job is to connect you to the best marketing expert or agency for your needs. You can communicate directly with them, and we will be there in the background, ensuring the work is done up to standard. We can help you create a marketing strategy and chat regularly.

How much does it cost to hire an SEO agency?

The monthly amount will depend on your needs—how many channels you want the expert to manage and how many campaigns they would run.

Why hire an SEO agency on Mayple?

We vet all our experts and have proven experience in your niche and marketing channel. Unlike other marketplaces and platforms, we do all the work for you. Our AI matches you with the best expert or agency we vet, so you don't have to waste hours of your time vetting, interviewing, and checking references for your candidates. Skip the learning curve and hire a true expert on Mayple.