9 Best Digital Advertising Agencies For Legal In 2024

Q: Do law firms need advertisers?

Digital advertising can help them reach potential clients searching online for legal services. It increases their visibility and credibility, allows them to compete with other firms, and allows them to target specific cases or clients through tailored campaigns. This type of marketing is crucial for building a solid online presence and attracting more clients.

Q: What's the best type of online advertising for law firms?

The best type of online advertising for law firms often includes PPC campaigns, particularly on search engines. This allows firms to appear prominently in search results when potential clients actively seek legal services, making it a highly targeted and effective marketing strategy.

Q: What social media do lawyers use most?

Lawyers most commonly use LinkedIn for professional networking and to share their expertise. However, platforms like Facebook and Twitter are also used to engage with the community, share firm news, and publish informative content that can help attract potential clients.

Q: Is legal marketing hard?

Legal marketing can be challenging due to the competitive nature of the legal industry and the specific regulations that govern advertising for law firms. Marketers must be creative yet cautious to respect ethical guidelines while effectively reaching and engaging potential clients.

Get your best results with these top legal digital advertising experts. Find tips on picking the best professionals to boost your search rankings!

By Christy Roberts

Edited by Janet Barben

Published October 22, 2024.

To succeed in today's competitive market, you need to get yourself noticed! Digital marketing agencies specializing in legal services can help you improve your firm’s online presence and connect you with more potential clients across various platforms. Professionals can increase the number of visitors to your site, generate leads, and enhance your sales and revenue.
Working with a reputable agency means you have access to the necessary skills and tools to design and execute relevant campaigns that align with your firm’s objectives. A competent digital marketing agency can help you navigate the complexities of the legal market.
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Our top picks 
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How we choose the best expertsEvery expert must go through a data-based vetting program before their profile can go live on Mayple.com. This is how we vet our experts:
Proven track record of results: We get view-only access to the experts’ accounts and analyze the results they’ve achieved for different brands according to their niches. Only the marketers that have achieved above-benchmark results can become official Mayple experts
Professional practices: We have a long list of best practices per skill set that determines whether a marketer is professional. This is compared against their past work, for example, their account structure, A/B testing methodologies, and 100+ other criteria, so we don’t miss anything.
Other than that, we also provide unbiased monitoring services. Our monitoring system checks over 180 parameters relating to the professional level of work and your campaigns’ KPIs, to help ensure a high chance of success. Here are some of the parameters we monitor:
A/B testing methodology
Account structure
Naming convention
Targeting approach
Shopping ads methodology
Attribution models
Revenue & ROAS
KPI's: CTR, CVR, CPA & more
Change-log
Funnel conversion rates
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Top 51. WebTmize. - Best digital marketing agency overall.
2. Perspective 9. - Best for achieving ROI.
3. Third Eye Industries. - Best for data-driven performance.
4. Dakota Ridge Marketing. - Best for CRM and CDP integrations.
5. HypeLife Brands. - Best for strategic guidance.
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Brief overviewWebtmize collaborates closely to help businesses in the eCommerce and SaaS industries reach their full potential online. It achieves this by combining data-driven strategies with hands-on expertise across a wide range of digital marketing services, ensuring a comprehensive and performance-focused approach. The agency's commitment to open communication and a collaborative problem-solving approach fosters strong client relationships, allowing the team to effectively tailor solutions to meet specific business needs and exceed expectations.
Why we chose WebTmizeWe chose Webtmize for its proven track record of successfully implementing and managing multi-channel marketing campaigns, scaling paid media advertising to maximize returns, and driving conversions through compelling ad creatives and targeted strategies. The team's expertise extends to launching eCommerce platforms, running app download campaigns, and optimizing digital media strategies to align with global marketing guidelines.
Budget: Up to $1M+
Track record: WebTmize achieved 50-100% annual revenue growth, doubled eCommerce sales for a local store, and significantly increased leads through targeted digital campaigns.
Industry focus: Baby, beauty, education, finance, food & drink, health & wellness, home & garden, professional services, real estate, sports, outdoors & fitness, style & fashion, technology, travel
Pros
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Specializes in eCommerce and SaaS
Data-driven strategies for all campaigns
Experienced in launching eCommerce platforms
Cons
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Limited details on tits data science approach
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Brief overviewPerspective 9 sets itself apart by fostering genuine client partnerships and prioritizing data-driven strategies to achieve tangible business outcomes. The company emphasizes a collaborative approach, moving away from the traditional client-agency dynamic to build strong, lasting relationships. By connecting every marketing initiative to measurable results, Perspective 9 ensures that its efforts directly contribute to the client's overall business goals. 
Why we chose Perspective 9We chose Perspective 9 for its commitment to understanding a client's existing marketing efforts and identifying areas for improvement. The agency conducts a thorough examination of current strategies to pinpoint what is not working and why. Additionally, it uses data insights, particularly first-party customer data, to develop customized strategies that optimize targeting, enhance customer engagement, and drive growth. 
Budget: $2k - $1M
Track record: Significantly enhanced StarBuy's marketing efforts and overall business performance.
Industry focus: Art & entertainment, automotive, baby, beauty, electronics, education, finance, food & drink, gaming, health & wellness, home & garden, nonprofit & government, pets, professional, services, real estate, social & community, sports outdoors, & fitness, style & fashion, technology, travel
Pros
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Examines existing efforts to identify improvements
Connects marketing efforts to tangible results
Utilizes first-party customer data for targeting
Cons
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Details about the agency's approach to SEO are limited
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Brief overviewThird Eye Industries is known for its creative-minded and detail-oriented professionals specializing in Email and Lifecycle Marketing. By focusing on data-driven, performance-focused setups, Third Eye Industries boosts conversions, retention, and overall sales, evidenced by its successful overhaul of clients' digital marketing strategies. The team excels at managing comprehensive CRM analysis, user experience mapping, and flow optimization to enhance brand awareness and business growth.
Why we chose Third Eye Industries We chose Third Eye Industries for transforming customer journey experiences and enhancing CRM systems to drive significant business growth. The team's work with Waterdrop® demonstrates its ability to revitalize CRM efforts, leading to substantial improvements in sales and customer engagement. The company's holistic approach, incorporating A/B testing, template creation, and full messaging audits, ensures that digital strategies are optimized for current needs and scalable for future growth.
Budget: Up to $100k
Track record: Third Eye Industries drove a 10x increase in sales monthly, with steady growth in conversions and retention. They oversaw a successful brand relaunch, which included a new website.
Industry focus: Automotive, baby, beauty, electronics, education, finance, food & drink, gaming, health & wellness, home & garden, nonprofit & government, pets, professional services, sports, outdoors & fitness, style & fashion, technology, travel, art & entertainment
Pros
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A comprehensive approach to email and lifecycle marketing
Expertise in enhancing CRM systems and customer journeys
Creative solutions for branding and digital presence
Cons
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Focused primarily on digital and CRM, which might not suit businesses looking for broader marketing channels
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Brief overviewDakota Ridge Marketing (DRM) is a fully comprehensive marketing agency specializing in B2B strategies. DRM offers an extensive range of services, from branding and audience segmentation to sophisticated campaign tactics and optimization. Its two integrated programs cover both the foundational strategic marketing elements and the practical implementation of these strategies, effectively systematizing marketing success for its clients.
Why we chose Dakota Ridge MarketingWe chose Dakota Ridge Marketing for its unique approach to combining strategy development with hands-on implementation. Case studies showcase impressive outcomes, such as its work with ExeQut, where DRM developed a robust marketing strategy that led to significant growth for the DC-based development company. Another success story involves Altura, where DRM revamped the brand’s entire marketing framework, boosting monthly website traffic by 266% and increasing monthly sales by 60%. 
Budget: $2k - $20k
Track record: Helped clients achieve a 266% monthly increase in website traffic 60% monthly sales increase, and created 25 deliverables to build a marketing strategy
Industry focus: Professional services, home & garden, technology, electronics
Pros
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Increases engagement and drives leads
Integrated programs for strategy and implementation
Diverse capabilities in website development and social media management
Cons
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Its thorough and integrated approach might not be suitable for clients looking for quick, tactical fixes without a commitment to a broader strategy
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Brief overviewHypeLife Brands is a progressive brand development and marketing agency that has been operational since 2001. Specializing in engaging the Millennial generation, HypeLife serves B2C and D2C lifestyle startups and challenger brands, offering a mix of services that include paid media management across platforms such as Facebook, Instagram, Google, and web design. Headquartered in coastal downtown Oceanside, California, HypeLife Brands combines strategic marketing with creative execution to drive ROI and brand growth.
Why we chose HypeLife BrandsWe chose HypeLife Brands for its success in transforming marketing strategies into tangible results. For instance, the agency's collaboration with Techvestor showcases HypeLife’s capacity to manage and significantly increase an annual marketing budget, resulting in approximately $1M in new investments per month and generating around 600+ qualified leads. Another success story is the team's work with HUDL Music. HypeLife took a nascent idea and built a global music community, enhancing the brand’s digital presence and significantly increasing user engagement and social media following.
Budget: Up to $1M+
Track record: HypeLife Brands has successfully managed an annual marketing budget exceeding $1.5 million while generating around 600 qualified leads monthly. Additionally, they played a pivotal role in helping secure a $37 million investment fund in 2022.
Industry focus: Technology, art & entertainment, automotive, beauty, finance, sports, outdoors & fitness
Pros
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Focuses on authentic storytelling for brand engagement
Innovatively adapts to market dynamics
Drives measurable results and ROI
Cons
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Initial engagement may require time for strategy development
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Brief overviewKAMG is a premier eCommerce agency based in London. Specializing in data-driven strategies, growth hacking, and network building, KAMG serves a diverse range of clients focusing on achieving substantial growth and maximizing ROI through various digital channels. It's renowned for its artistic creativity and rigorous, scientific approach to digital marketing. 
Why we chose KAMGWe chose KAMG for its impressive portfolio of success stories and case studies. For instance, its work with a high-value coin subscription service in the USA led to dramatic revenue increases, jumping from $300-400k in monthly sales to $2M while maintaining the same budget. Another success was with a homemade waffle business. KAMG's efforts in website redesign and digital marketing expanded the business to four locations with significant increases in customer engagement and sales conversion rates.
Budget: Up to $100k
Track record: KAMG has successfully improved client engagement and enhanced online visibility, leading to significant growth in sales performance for various eCommerce brands.
Industry focus: Style & fashion, health & wellness, technology, electronics, art & entertainment, finance, real estate, professional services, sports, outdoors & fitness, social & community
Pros
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Uses a blend of creativity and analytical expertise
Collaborative with clients for tailored solutions
Data-driven insights for effective strategies
Cons
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May not cater to non-eCommerce businesses
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Brief overviewRazor Clicks is a digital advertising agency emphasizing a personal, partnership-driven approach to digital marketing. Known for its straightforward, no-frills methodology, Razor Clicks focuses on overdelivering without the need for flashy presentations. The agency specializes in driving business growth through innovative digital strategies, which include everything from social media marketing to email campaign optimization.
Why we chose Razor ClicksWe chose Razor Clicks due to its proven track record of boosting client outcomes through strategic digital marketing campaigns. For instance, its work with Patriotic Mint demonstrated its ability to engage customers through tailored email marketing campaigns, driving an 80% increase in revenue from returning customers. Similarly, the agency's campaign for Tech Checks resulted in email campaigns accounting for 30% of total sales, up from 14%, by enhancing content diversity and optimizing list management.
Budget: Up to $200k
Track record: Razor Clicks achieved an 80% revenue increase from returning customers and generated $4.19 per recipient through email flows.
Industry focus: Sports, outdoors & fitness, health & wellness, food & drink, gaming, home & garden
Pros
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Genuine client relationships and business growth
Detailed planning and creative execution ensure success
Creates engaging, strategic marketing content
Cons
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Catering to businesses seeking immediate, superficial results may not be available
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Brief overviewMedia Spearhead is renowned for its commitment to delivering exceptional ROI and expertise in Google Ads. With a strong emphasis on growth and cost-efficiency, Media Spearhead prides itself on developing tailored advertising solutions that help companies expand their reach and reduce their cost per lead. Understanding the business owner's perspective, the agency thrives on being proactive and inventive, ensuring that every digital strategy meets and exceeds client expectations. 
Why we chose Media SpearheadWe chose Media Spearhead because it helps businesses scale nationally while keeping costs at bay. The team's ability to handle everything from branding to digital strategy makes it an invaluable partner for ambitious business growth. Its approach, from campaign strategy to execution, has enabled firms like a nationwide dumpster rental company to dominate their market. This was achieved through meticulous Google Ads management, strategic website adjustments, and continuous campaign optimization, increasing organic traffic and lowering conversion costs.
Budget: Up to $100k
Track record: Media Spearhead has driven significant growth for clients, helping one expand from a small law firm to a 30+ employee company, increasing another's organic traffic by over 500% nationwide, and achieving substantial growth while keeping costs low.
Industry focus: Automotive, professional services, sports, outdoors & fitness, art & entertainment, finance, beauty, electronics, education, gaming, health & wellness, home & garden, real estate, travel
Pros
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A business-oriented approach that aligns with client growth objectives
Proven success in scaling businesses while managing costs
Expertise in managing high-budget PPC campaigns effectively
Cons
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May prioritize PPC over other forms of digital marketing, which might not suit all business models
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Brief overviewHop Skip Media is an expert in managing and optimizing Google AdWords campaigns. The agency prides itself on a deep understanding of digital marketing dynamics and focuses on achieving a high return on investment for its clients. With a strong track record of improving lead quality, decreasing costs per acquisition, and significantly enhancing conversion rates, Hop Skip Media stands out as a specialist in driving efficient and effective digital advertising strategies.
Why we chose Hop Skip MediaWe chose Hop Skip Media for its exceptional ability to turn underperforming digital ad campaigns into profitable investments. The team's approach involves a comprehensive audit and strategic overhaul of existing ad campaigns, exemplified by their work with Adventure Warehouse, which achieved a staggering 563% ROI in the second month of campaign management. The company's methodical and data-driven approach to digital marketing ensures that strategies are not only tailored to the unique needs of its clients but also align with the latest industry standards and practices.
Budget: $10k - $100k
Track record: Hop Skip Media achieved a 478% ROI in the first month, reduced cost-per-acquisition by 92.37%, and increased conversions by 300%.
Industry focus: Automotive, education, finance, nonprofit & government, professional services, home & garden, health & wellness, pets, style & fashion, technology
Pros
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Proven track record of significantly improving ROI for clients across various industries
Strategic flexibility to adapt campaigns to seasonal trends and market changes
A strong focus on data-driven decisions enhances the precision of campaign adjustments
Cons
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Specialization in Google Ads may not cater to clients looking for a broader range of digital marketing services
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Do I need to hire a digital advertising agency for legal?Hiring a digital advertising agency for your legal practice can provide a significant advantage in a competitive market. An agency can help your law firm stand out by creating targeted ad campaigns that reach potential clients who are actively seeking legal assistance. They are skilled in managing online reputations and ensuring that your advertising meets all legal and ethical standards, which is crucial for maintaining professionalism in the legal field.
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What does a digital advertising agency do?Strategy creation: They develop tailored advertising strategies based on your business goals.
Content production: They create high-quality content that reflects your firm's expertise and professionalism.
Ad management: They handle the setup, monitoring, and optimization of ads across various platforms.
SEO services: They improve your website's visibility on search engines.
Analytics and reporting: They track the effectiveness of campaigns and provide insights for improvement.
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How to choose the best digital advertising agency for your legal businessIdentify your needsUnderstand your legal firm's specific marketing needs, such as increasing clients, strengthening your online presence, or managing brand reputation.
Evaluate their experience in legalChoose an agency with experience in advertising for legal services. They will be better equipped to handle the nuances and compliance issues specific to the legal field.
Assess their complianceEnsure the agency understands the advertising laws and regulations related to legal services to avoid potential legal issues.
Check client testimonialsRead reviews and case studies to gauge the agency's success in helping legal firms achieve their marketing goals.
Discuss strategy and toolsMeet with the agency to discuss their approach and the tools they use. This will help you understand how they will manage your campaigns.
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What advertising services are required for legal companies in the US?Your legal company may require specialized advertising services to reach and engage potential clients:
Local SEO: Optimizing your firm's website to appear in local search results.
PPC advertising: Pay-per-click ads that target specific demographics or legal issues.
Content marketing: Providing helpful legal advice through blogs and articles to establish authority and trust.
Social media management: Engaging with the community and sharing relevant information on platforms like LinkedIn and Facebook.
Reputation management: Monitoring and managing your firm’s online reputation.
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Importance of digital advertising services for legal firmsDigital advertising is essential to help your legal firm reach a wider audience more efficiently than traditional methods. It allows your business to target potential clients who are in immediate need of your legal services. Additionally, digital advertising can help build trust and credibility with your audience by showcasing expertise and successful case outcomes. 
Effective advertising also drives engagement through social media and blogs, keeping your firm relevant and top of mind. Through professional advertising, your law firm can increase its client base and enhance its overall market presence, making it a crucial component of modern legal practice.
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FAQs
Do law firms need advertisers?
Digital advertising can help them reach potential clients searching online for legal services. It increases their visibility and credibility, allows them to compete with other firms, and allows them to target specific cases or clients through tailored campaigns. This type of marketing is crucial for building a solid online presence and attracting more clients.
What's the best type of online advertising for law firms?
The best type of online advertising for law firms often includes PPC campaigns, particularly on search engines. This allows firms to appear prominently in search results when potential clients actively seek legal services, making it a highly targeted and effective marketing strategy.
What social media do lawyers use most?
Lawyers most commonly use LinkedIn for professional networking and to share their expertise. However, platforms like Facebook and Twitter are also used to engage with the community, share firm news, and publish informative content that can help attract potential clients.
Is legal marketing hard?
Legal marketing can be challenging due to the competitive nature of the legal industry and the specific regulations that govern advertising for law firms. Marketers must be creative yet cautious to respect ethical guidelines while effectively reaching and engaging potential clients.
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Hire a digital advertising agency with data-backed resultsFinding the right digital marketing agency can be tiresome, and that's where Mayple steps in, offering a smart solution by connecting you with proven digital marketing agencies. Their dedication to improving your online presence and increasing customer engagement lands them the title of best digital marketing agency with us.
Webtmize helps eCommerce and SaaS companies grow by using data-driven digital marketing strategies and hands-on expertise. Perspective 9 focuses on building strong client partnerships through a collaborative approach, ensuring every marketing effort is tied to measurable results. Third Eye Industries specializes in Email and Lifecycle Marketing, using data-driven strategies to increase conversions, retention, and overall sales through CRM analysis and flow optimization.
None of the above seems like the right fit? Not to worry. With Mayple, you’ll find the perfect match for your business needs by harnessing the power of AI. Just because someone’s a marketing expert doesn’t mean they’re right for your brand. Our AI algorithm uses multiple data sources and matching factors to ensure the experts you work with are the perfect fit to help you grow and scale. Exponential business growth is just one call away! 
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