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10 Best SEO Agencies In Boston In 2024

Find the best SEO agencies in Boston to help your website appear more in search results. This article will teach you how to choose the right SEO agency for your business needs.

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By Christy Roberts
Janet Barben editor profile photo
Edited by Janet Barben

Published July 31, 2024.

Did you know that most internet users don’t scroll past the first page of search results? This highlights the critical importance of SEO for any business aiming to boost its online presence. This article is designed to guide you through the maze of choosing the proper digital marketing agencies in Boston to enhance your SEO efforts.

Digital marketing agencies specialize in crafting strategies aligning with your business goals, from increasing site traffic and sales to boosting search rankings. These professionals employ various techniques, including keyword research, content creation, and link building, to help your website stand out.

Whether you're new to SEO specialists or looking to improve your existing strategy, understanding what an agency does and the value it can bring to your business is essential. This guide aims to arm you with the knowledge to select the best SEO agency that fits your business needs and goals.



Our top picks



How we choose the best SEO experts

Every expert must go through a data-based vetting program before their profile can go live on Mayple.com. This is how we vet our experts:

  • Proven track record of results: We get view-only access to the experts’ accounts and analyze the results they’ve achieved for different brands, according to their niches. Only the marketers that have achieved above-benchmark results can become official Mayple experts
  • Professional practices: We have a long list of best practices per skill set that determines whether a marketer is professional or not. This is compared against their actual past work, for example, their account structure, A/B testing methodologies, and 100+ other criteria so we don’t miss a single thing.

Other than that, we also provide unbiased monitoring services. Our monitoring system checks over 180 parameters relating to the professional level of work and your campaigns’ KPIs, to help ensure a high chance of success. Here are some of the parameters we monitor:

  • A/B testing methodology

  • Account structure

  • Naming convention

  • Targeting approach

  • Shopping ads methodology

  • Attribution models

  • Revenue & ROAS

  • KPI's: CTR, CVR, CPA & more

  • Change-log

  • Funnel conversion rates



Top 5

1. Sure Oak - Best SEO agency overall.

2. Rollmatics - Best for improved conversion rates.

3. Protea Digital - Best for ROI measurements.

4. The Bartoli Consulting Group - Best for SEO governance requirements.

5. eMojo Digital Marketing - Best for marketing automation.



Brief overview

Sure Oak is a full-service SEO agency that offers unparalleled expertise and proprietary growth strategies to help businesses rank higher and grow faster. Founded to assist companies in achieving their online marketing goals, Sure Oak has established itself as a leader in the SEO industry. The team of seasoned experts leverages the latest techniques and technologies to generate accurate client results. By increasing online visibility and driving organic traffic, the agency helps businesses of all sizes reach new heights in their digital marketing efforts.

Why we chose Sure Oak

Sure Oak's comprehensive approach to search engine optimization sets it apart from other SEO agencies. It offers a wide range of services, from content optimization to premium link building, which assists in delivering actual client results. The agency's holistic approach to SEO is a key differentiator, as it continuously improves, explores, adapts, and expands to earn its clients the visibility they need to increase conversions. For example, an AI and ML software company saw a 50% increase in website traffic due to Sure Oak's SEO efforts.

  • Budget: $200 - $100k

  • Track record: Sure Oaks helped a management platform improve its domain authority, organic traffic, and keyword ranking.

  • Industry focus: Education, finance, electronics, health& wellness, travel, professional services

Pros


  • Flexible work environment with supportive, family-like culture
  • Focuses on empowering clients to achieve their goals
  • Responsive, and results-driven team

Cons


  • May not be the cheapest SEO agency option


Brief overview

Rollmatics is a digital marketing agency founded by a team of ex-Googlers passionate about helping businesses succeed online. With over 25 years of combined experience, the Rollmatics team offers strategic consulting, website optimization, and social media management services. The company’s competitive edge lies in its extensive industry knowledge and insider understanding of digital marketing dynamics. Rollmatics aims to transform how businesses approach online growth and marketing by revolutionizing traditional approaches.

Why we chose Rollmatics

Rollmatics stands out as a top choice for SEO services due to their exceptional track record of success and unique industry expertise. Founded by a team of former Google employees, Rollmatics leverages their insider understanding of search engine algorithms and marketing strategies to craft data-driven SEO plans that deliver measurable results. Their proven ability to achieve significant improvements in conversions, up to 20%, through strategic website enhancements and ROI-based campaigns showcases their effectiveness in driving tangible outcomes for clients. Moreover, Rollmatics' expertise extends beyond traditional SEO services. It has demonstrated remarkable growth in brand followings and a 10% increase in conversions through organic social efforts.

  • Budget: $500 - $100k

  • Track record: Ability to achieve significant improvements in conversions, up to 20%, through strategic website enhancements and ROI-based campaigns.

  • Industry focus: Food & drink, health & wellness, art & entertainment, technology

Pros


  • Data-driven SEO plans targeting the right audience
  • Expertise in social media management for brand growth
  • Former Google employees for insider SEO strategies

Cons


  • Lack of transparency on team size and bandwidth


Brief overview

Protea Digital is a seasoned digital marketing agency with over 11 years of experience delivering results-driven SEO services. With a diverse portfolio spanning B2C and B2B sectors, including software, finance, education, and eCommerce, the agency has honed its expertise in various industries. Protea Digital prioritizes ethics, sustainability, communication, and long-term partnerships, ensuring a collaborative approach with clients. The agency excels in market analysis, identifying new opportunities, and growing businesses to the top or second position.

Why we chose Protea Digital

Protea Digital’s strategic approach to market analysis and growth has led to remarkable successes, including millions of downloads, new views, and 40 new market leadership positions. They identify opportunities and elevate businesses to the top or second position in their markets. Furthermore, their collaboration with the startup Thomas Lee highlights their ability to significantly reduce costs per acquisition (CPA) to $25 per sale through optimized digital paid media strategies. These achievements underscore Protea Digital's consistent ability to deliver substantial outcomes for its clients.

  • Budget: Up to $100k

  • Track record: 11 years of digital marketing experience. Helped clients achieve 66% reduction in CPA to $25 per sale.

  • Industry focus: Education, health & wellness, professional services, nonprofit & government, electronics

Pros


  • Full-service digital agency with diverse capabilities
  • Focuses on ROI measurement and demonstration
  • Open communication with clients

Cons


  • No specific mention of mobile marketing services


Brief overview

The Bartoli Consulting Group, based in Iowa, specializes in search engine optimization (SEO) for multinational and enterprise-level clients. With over 16 years of experience, they design comprehensive SEO strategies and develop end-to-end SEO programs. Their services include SEO governance, search education, and strategic consultation to help organizations achieve significant growth and online visibility. They partner with clients to create tailored search strategies that enhance their digital presence, leveraging data-driven insights to drive organic traffic and improve search engine rankings.

Why we chose Bartoli Consulting Group

We chose The Bartoli Consulting Group for its deep multinational and enterprise SEO strategy expertise. Its approach combines strategic SEO development with education and governance, making it a reliable partner for organizations looking to improve their search engine visibility. One notable success story involves a B2B manufacturing client whose online reputation improved by 100% within a week. Delivering quick and impactful results demonstrates their effectiveness and commitment to client success.

  • Budget: $200 - $100k

  • Track record: Over 16 years of SEO specialization resulting in quick, impactful results.

  • Industry focus: Professional services, sports, outdoors & fitness, education, technology

Pros


  • Focus on SEO education and governance
  • Comprehensive end-to-end SEO program development
  • Expertise in multinational and enterprise-level SEO

Cons


  • May not cater to small businesses


Brief overview

eMojo Digital Solutions specializes in crafting efficient and scalable strategies to drive business growth. Dedicated to delivering measurable results, the agency focuses on critical areas such as SEO, Paid Channels, Conversion Rate Optimization (CRO), and Automation. eMojo's approach is centered around consistently tracking data and performance metrics to demonstrate a clear return on investment for its clients.

Why we chose eMojo Digital Solutions

eMojo Digital Solutions stood out for its comprehensive approach to driving business growth through SEO, Paid Channels, CRO, and Automation. Its dedication to crafting efficient and scalable strategies, combined with a focus on consistently tracking data to demonstrate a clear return on investment, made it an attractive choice. eMojo's track record of success is evident in its work with clients like Nili Lotan, a luxury fashion brand whose collections have been featured in top publications and accumulated a dedicated celebrity following.

  • Budget: $200 - $1M+

  • Track record: A notable success story is their work with ZooZ, where they lowered the MQL cost by roughly 50% and doubled the number of MQLs generated while also creating a beautiful new website that adheres to the brand's new guidelines.

  • Industry focus: Finance, professional service, real estate, social & community, sports, outdoors & fitness, style & fashion, technology, travel

Pros


  • Commitment to staying ahead of the digital marketing curve
  • Collaborative and adaptable strategies to meet unique needs
  • Successful track record of driving growth for clients

Cons


  • May not offer niche or specialized services beyond core offerings


Brief overview

Zonder Marketing is a digital marketing agency led by a performance and growth expert with extensive experience in the industry. The agency specializes in crafting multi-channel marketing strategies that leverage SEM, Paid Social, and SEO to connect businesses with their ideal customers. Through meticulous data analysis and a deep understanding of key performance indicators (KPIs), Zonder Marketing delivers tailored solutions that drive measurable results.

Why we chose Zonder Marketing

We chose Zonder Marketing for its unparalleled expertise and proven track record in driving growth across multiple digital marketing channels. Its strategic approach, rooted in deep data analysis and a thorough understanding of KPIs, ensures that marketing efforts are effective and highly profitable. With notable successes and a history of delivering outstanding results, Zonder Marketing stands out as a top choice for businesses looking to achieve substantial growth and efficiency in their marketing efforts.

  • Budget: $200 - $1M+

  • Track record: Work with Kidpik led to a threefold increase in revenue through the revamp of Google Ads and Shopping feeds.

  • Industry focus: Electronics, professional services, health & wellness, style & fashion, social & community, technology

Pros


  • Tailored solutions for optimizing marketing investments
  • Data-driven approach ensures effective and measurable results
  • Proven track record of driving significant profit growth

Cons


  • Limited information on services for smaller, local businesses


Brief overview

BCC Interactive, a prominent digital marketing agency based in New York City since 2009, specializes in providing top-tier search engine optimization (SEO) services. Their seasoned team of SEO experts collaborates closely with clients to craft tailored strategies that enhance online visibility, drive traffic, and align with specific business objectives. Known for staying at the forefront of SEO trends, BCC Interactive excels in delivering sustainable growth through technical optimizations, content development, and link-building tactics.

Why we chose BCC Interactive

BCC Interactive's impressive track record and proven success in delivering measurable results for clients across various industries were vital factors in our decision to partner with them. Its case studies showcase its ability to drive significant growth through tailored SEO strategies and integrated digital marketing solutions. For example, BCC Interactive managed to drive a 358% increase in organic traffic for a leading cannabis brand. This strategic effort resulted in a substantial revenue increase, reportedly contributing to $90 million.

  • Budget: $5k - $20k

  • Track record: One client experienced a dramatic 1,800% increase in organic traffic after BCC Interactive revamped their website and implemented a comprehensive local SEO strategy.

  • Industry focus: Professional services, technology, sports, outdoors & fitness, health & wellness, art & entertainment

Pros


  • Expertise in identifying and addressing client pain points
  • Comprehensive suite of digital marketing services beyond SEO
  • Customized SEO strategies tailored to client goals and audience

Cons


  • Unclear if they offer enterprise-level SEO for very large sites


Brief overview

Lantern Sol is a seasoned digital marketing agency specializing in eCommerce with over a decade of experience. It has facilitated over $100 million in online sales and developed over 500 custom websites and applications. Services encompass SEO, PPC, CRO, web development, and social media advertising. The company has demonstrated significant ROI for clients, with ad campaigns yielding ROAs of 3-12x on average. Over 600 companies trust them, and Shopify and Amazon have featured them.

Why we chose Lantern Sol

Lantern Sol stands out due to its impressive track record and robust eCommerce and digital marketing expertise. With over a decade of experience, it has helped companies achieve over $100 million in online sales and developed more than 500 custom websites and apps. The company’s success stories speak volumes. One highlight includes increasing a client’s conversion rates by over 50% through rigorous A/B testing and SEO strategies. Its proven results and commitment to data-driven strategy make it a trusted partner for businesses looking to excel in the digital landscape.

  • Budget: $5k - $500k

  • Track record: Lantern Sol helped a client generate a 5.86 ROAS and scaled their top-line revenue to seven figures in less than four months, even amidst iOS 14.5 challenges.

  • Industry focus: Sports, outdoors & fitness, style & fashion, beauty, food & drink, real estate, finance, home & garden, health & wellness

Pros


  • Extensive SEO expertise with thousands of ranked keywords
  • High ROAS in ad campaigns
  • Develops custom websites and apps

Cons


  • May not offer basic or entry-level marketing services


Brief overview

Conversion Media is a content marketing agency that specializes in SEO services. It prides itself on its detailed approach, hands-on implementation, and ability to push the boundaries of what content can do for a brand. Its strengths include a personal approach to link-building, deep strategy knowledge, and the ability to tackle complex subjects.

Why we chose Conversion Media

Conversion Media stands out from other agencies due to its unique SEO and content marketing approach. They focus on building direct relationships with readers, which is critical for conversion. Their expertise in creating engaging content and leveraging link-building strategies has led to significant success for their clients. For example, they helped Pew Pew Tactical increase organic revenue by 26.8% over 12 months, resulting in a six-figure revenue increase. The company’s ability to develop and execute effective content marketing plans has made it a valuable partner for businesses looking to improve their online presence.

  • Budget: Up to $100k

  • Track record: Notable achievements, including a 287% increase in traffic and an extra $440,000 monthly traffic value for Pew Pew Tactical.

  • Industry focus: Technology, professional services, education, style & fashion, home & garden, art & entertainment

Pros


  • Data-driven insights for improved performance
  • Effective conversion funnel optimization
  • Holistic SEO and content marketing solutions

Cons


  • No clear information on technical SEO support


Brief overview

Blue Tuskr is a full-service digital marketing company that provides SEO services for eCommerce sellers to boost their growth. It has a track record of implementing successful marketing strategies that have significantly increased quality leads, revenue, and brand awareness for its clients. Blue Tuskr focuses on organic and paid social media, search ads, email marketing, and website optimization to drive traffic and enhance conversions. Its tailored approaches have helped businesses like Onfloor, Styku, and Good Idea substantially grow in their respective markets.

Why we chose Blue Tuskr

Blue Tuskr stands out for its ability to drive organic growth through SEO efforts, optimize social media presence, and enhance brand awareness. This has set it apart as a top choice for businesses looking to accelerate growth and solidify their market position. Moreover, Blue Tuskr's success stories extend to brands like Beautyguarde, Axe & Sledge, and Ironyun, where their expertise in highly targeted ad campaigns and strategic marketing planning has resulted in significant revenue increases and improved ROI.

  • Budget: $2k - $200k

  • Track record: Tailored marketing strategies have led to impressive outcomes, such as a 760% increase in quality leads for Onfloor, a 115% revenue increase for Styku, and a 120% revenue growth for Lifelong Collectibles.

  • Industry focus: Art & entertainment, automotive, baby, beauty, electronics, food & drink, health & wellness, home & garden, pets, professional services, sprots, outdoors & fitness, style & fashion, technology

Pros


  • Expertise in SEO, social media, paid ads, and email marketing
  • Tailored marketing strategies
  • Ability to position brands as leaders in their industries

Cons


  • Unclear if they offer web design or development services


Do I need to hire an SEO agency?

Consider your current online presence and business goals when deciding whether to hire an SEO agency. SEO is a method to improve how well your website appears in search results on platforms like Google. If your website doesn't show up on the first page of search results, potential customers are less likely to find you. Local SEO agencies specialize in improving your website traffic through local searches made in your area.

An SEO agency specializes in making your site more visible to increase traffic, which can lead to more sales or interactions with your business. Hiring an SEO agency can be particularly helpful if you lack the time or expertise to do SEO yourself. They handle tasks such as keyword research, content creation, and link building, which are essential for improving your search rankings. If these areas are not your expertise, or if you want to grow your online presence effectively, an SEO agency might be a valuable investment.



What does an SEO agency do?

An SEO agency helps improve the visibility of your website in search engine results, making it easier for potential customers to find your services or products. These agencies employ various strategies to enhance your website's ranking on search engines like Google. Below are some standard services provided by SEO agencies:

Keyword Research

This involves identifying the words and phrases that potential customers use to search for services or products like yours. An SEO agency uses these keywords to optimize your website’s content so your site appears more frequently in search results related to those terms.

Content Creation

Content is crucial for SEO. An SEO agency creates engaging and relevant content for your website, such as articles, blog posts, and product descriptions. This content is optimized with keywords to help improve your site's visibility and ranking.

On-Page Optimization

This service includes optimizing a page's visible content and HTML source code. It involves adjusting elements like meta tags, headings, and images to comply with SEO best practices.

Link building is getting other websites to link back to your site. These backlinks are important for SEO because they signal to search engines that others vouch for your content, which can improve your site's ranking.

Technical SEO

This involves improving technical aspects of your website to enhance its ranking in search engines. Tasks include enhancing site speed, making your site mobile-friendly, and ensuring that search engines can easily crawl and index your pages.



How to choose the best SEO agency for your business

When you’re choosing an SEO agency for your business, consider the following factors to help you find the right agency:

  • Company goals: Before looking for an agency, know what you want to achieve with SEO. Do you want to increase traffic, boost sales, or improve your website's ranking on specific search terms? Your goals can help you find an agency to meet your needs.
  • Experience: Choose an agency with proven experience in SEO. Check their portfolio and case studies to see the results they have achieved for other businesses, especially those in your industry.
  • Check Reviews: Look at testimonials, case studies, and reviews from other clients to gauge the agency’s reputation and client satisfaction. This can give you insights into the agency's reliability and quality of service.
  • Services: Make sure the agency offers the specific services you need. Whether it’s keyword research, link building, content creation, or technical SEO, the agency should be able to provide comprehensive solutions.
  • Collaboration: Choose an agency that values communication. They should be transparent about their methods and provide regular reports on their progress so you can see how your investment is paying off.
  • SEO practices: Ensure the agency uses ethical SEO practices, known as "white hat SEO." Avoid agencies that use dubious techniques, as these can lead to your website being penalized by search engines.
  • Budget: Determine your budget for SEO services and find an agency that offers good value within your price range. Remember, the cheapest option may not always be the best, so consider the potential return on investment.



FAQs

What questions should you ask SEO consultants?

Ask SEO consultants for examples of previous work with other clients and the results achieved. Inquire about their methods for boosting search engine rankings. Additionally, find out how they stay informed about new SEO strategies and tools.

What should I consider when choosing an SEO agency in Boston?

When selecting an SEO agency in Boston, evaluating their expertise and track record is essential. Look for agencies with experience in your industry that can demonstrate successful outcomes through case studies or client testimonials. Check if they offer comprehensive services tailored to your business needs, such as keyword research, content optimization, link building, and technical SEO. It's also essential to assess their communication and reporting processes to ensure they align with your expectations for transparency and accountability.

Should I hire an agency for SEO?

Although it's possible to manage SEO using online guides, hiring a professional agency can be more effective. An experienced agency can conduct thorough keyword research, create or improve content, make necessary adjustments to your website, and develop backlinks more effectively.

What is SEO?

SEO, or search engine optimization, makes your website more accessible to search engines. It involves adjusting the website’s structure, enhancing the relevance of its content, and increasing the number of quality links pointing to your pages. This helps your site appear more prominent in search results, increasing the likelihood of attracting more visitors.




Hire an SEO agency with data-backed results

Finding the right SEO agency can be tiresome, and that's where Mayple steps in, offering a smart solution by connecting you with proven SEO professionals. Their dedication to improving your visibility and increasing your revenue has earned them the title of best SEO agency with us. 

Sure Oak offers full-service SEO solutions, equipping businesses with the tools to escalate their rankings and accelerate growth. If you're looking to elevate your digital marketing strategy, consider Rollmatics, founded by ex-Googlers who bring a wealth of experience and a fresh perspective on strategic consulting and social media management. Meanwhile, Protea Digital, with over a decade of experience in diverse sectors such as software and eCommerce, specializes in market analysis and driving businesses to prominent market positions. These agencies provide comprehensive support to meet your business goals.

None of the above seems like the right fit? Not to worry. With Mayple can find the perfect match for your business needs by harnessing the power of AI. Just because someone’s a marketing expert doesn’t mean they’re right for your brand. Our AI algorithm uses multiple data sources and matching factors to ensure the experts you work with are the perfect fit to help you grow and scale. Exponential business growth is just one call away!