What is an X / Twitter List?
Published May 8, 2024.
Twitter Lists are a feature on Twitter that lets users create custom groups of accounts based on interests or categories.
These lists act as curated collections of X (previously known as Twitter) accounts, allowing users to organize their feeds according to specific topics or themes. By adding accounts to a list, users can easily access tweets from those accounts in one place, separate from their main timeline.
In essence, it serves as personalized feeds tailored to individual preferences, helping users stay informed and engaged with the content that matters most to them.
How to create a Twitter list
To start, head to your Twitter profile page and locate the menu by clicking on your profile icon in the upper-right corner. From there, follow these steps:
- Select the Lists tab to access the Twitter Lists management page.
- Choose "Create new List" to initiate the list creation process.
- Provide a descriptive title for your Twitter List that reflects its purpose or theme. You can also add an optional description to provide further context.
- Decide whether you want your list to be Public or Private. Public lists are visible to others, while Private lists are only visible to you.
Once you've set up your list, you can begin adding accounts to it. Simply navigate to the profile of the user you want to add, click the three-dot icon next to the "Follow" button, and select "Add or remove from lists."
Choose the desired list, and voila! You've successfully created and populated your List!
How to add or remove Twitter users from your list
Managing your Twitter lists involves adding or removing users as needed to keep your curated feeds up to date. Here's how to do it:
How to add users
- Navigate to your Twitter profile and access your Lists by clicking on your profile icon in the upper-right corner.
- Choose the desired list you want to add users to by clicking on its name.
- Click on "List Members" to view the current members of the list.
- Select "Add or remove members" and start typing the username of the Twitter account you wish to add.
- Click on the username when it appears in the dropdown menu to add them to the list.
- Repeat this process for each user you want to include in the list.
How to remove users
- Follow the same steps to access your Twitter Lists and select the list you want to modify.
- Click on "List Members" to view the current members.
- Locate the user you want to remove and click on the three-dot menu icon next to their name.
- Select "Remove from list" from the dropdown menu.
- Confirm the action if prompted, and the user will be removed from the list.
By regularly adding and removing users from your Twitter lists, you can ensure that you're receiving relevant content and staying engaged with the accounts that matter most to you.
How to use Twitter Lists to grow your presence
1. Keeping an eye on competitors
Master the art of competitive intelligence with Twitter lists. Stay incognito while closely monitoring your competitors' moves, engagement strategies, and content choices. By curating private lists of rival accounts, you'll gain valuable insights into their social media tactics and market positioning, empowering you to refine your own strategies for greater success.
2. Boosting employee voices
Elevate your brand's presence on Twitter by showcasing the voices of your team members. Create public lists featuring your employees who actively champion your brand online. Not only does this boost morale within your organization, but it also amplifies your brand's reach and credibility through authentic advocacy. And this should be a broader tactic in your social media marketing plan.
3. Showcasing product diversity
Highlight the diverse offerings of your brand with curated Twitter lists. Group accounts representing various products, services, or regions to provide Twitter followers with a comprehensive view of your brand's portfolio. From new product launches to regional promotions, tailored lists effectively showcase the breadth and depth of your brand's offerings to diverse audiences.
4. Industry insights made simple
Stay ahead of the curve with curated Twitter lists focused on industry trends and thought leaders. By compiling feeds around relevant topics and influencers, you'll have a valuable resource for staying informed, identifying opportunities, and gaining deeper insights into market dynamics.
5. Engaging with influencers
Forge meaningful connections with industry influencers using targeted Twitter lists. Streamline your efforts to interact with thought leaders, experts, and key stakeholders, enhancing your credibility and authority within your niche.
6. Networking made easy
Expand your professional network effortlessly with curated Twitter lists. Connect with like-minded professionals, peers, and potential collaborators, fostering valuable relationships and exploring new opportunities within your industry.
7. Tailored content curation
Deliver highly relevant content to your audience with curated Twitter lists. Organize accounts based on specific interests, industries, or demographics to streamline content discovery and sharing, enhancing engagement and adding value to your Twitter presence.
Supercharge your X (Twitter) strategy
Already using Twitter lists? Want to improve your strategy? Come talk to one of our vetted social media experts. We match businesses like yours with marketing specialists who have a proven track record of success, industry experience, and knowledge of the latest marketing tools and techniques.
We have vetted more than 1,000 experts and we use AI to find the perfect match for each client, in a matter of days.
FAQs
What is the point of Twitter lists?
Twitter lists serve the purpose of organizing Twitter accounts into categorized groups, helping users manage their Twitter feed more efficiently. By grouping accounts together, users can easily follow updates from specific communities, topics, or interests without cluttering their main timeline.
Are lists private on Twitter?
Lists on Twitter can be either private or public. Private lists are only visible to the creator, providing a way to organize accounts without sharing the list private with others. Public lists, on the other hand, are visible to anyone, and other users can subscribe to them.
Can people see if you put them on a Twitter list?
They are not directly notified when you add someone to a public Twitter list. However, unless the list is set to private, they can see that they've been added to the list if they come across it on your profile or elsewhere.
Are Twitter lists still a thing?
Despite changes in how people use Twitter over time, Twitter / X lists are still a feature on the platform and remain a useful tool for those who find value in organizing their Twitter experience by creating or subscribing to lists.
How do you browse lists on Twitter?
Browsing lists on Twitter is straightforward. Simply visit the profile of the user who created the list you're interested in, navigate to the "Lists" tab on their profile page, and select the list you want to browse. This will display tweets from the accounts included in that list, allowing you to explore content curated around a specific topic or theme.
