10 Best Digital Ad Companies to Hire in 2024
Want to improve your digital advertising campaigns? Increase your ROI? Launch new channels? Here are the top digital ad companies you should hire.
Updated January 16, 2024.
With digital advertising and marketing expected to reach $786.2 billion by 2026, it's clear that the world has gone digital, and so should your business marketing strategy.
One of the best ways to improve your return on ad spend is by optimizing online advertising campaigns across various platforms like social media, search engines, and websites, and you can do this–and more–with help from a digital ad company. Here is our curated selection of the 10 best digital ad companies to hire for business success.
Our top picks for digital ad companies in 2024
1. Lean Digital- Best overall
2. 360 Om - Best for hyper-focused PPC campaigns
3. Sensters - Best for analytically focused ads
4. AdCore - Best for consistent results in digital marketing
5. Social Kick - Best video-based content and marketing
6. The Brains - Best for customer growth and retention
7. Mind Ad Media - Best for a personalized marketing experience
8. Replug - Best for targeting audiences through app development
9. Kaliber Performance Marketing - Best for data-driven campaigns
10. Tale Digital - Best for a diverse marketing reach
What does a digital ad company do?
Digital ad companies are responsible for increasing a brand's online presence through pay-per-click advertising (PPC) or social media advertising. That could include ads on search engines, social media platforms, or online publishers. A digital agency will typically start by creating a digital marketing strategy for the specific advertising channel you're looking to grow. They would then manage the entire campaign from start to finish.
1
Lean Digital
Social Media Ads | Google Ads | CRO
Brief overview
Lean Digital is a data-driven paid media agency specializing in PPC, paid social, and programmatic media. They're a proven strategic partner for brands with experience across multiple categories, cutting through complexity to deliver effective and efficient campaigns.
Why we chose Lean Digital
Lean Digital is a trendy marketing agency that offers plug-and-play advertising solutions to make insights into their strategies really easy and simple for their clients.
- Industry experience: Multiple industries
- Track record: Many partnerships with big names such as Microsoft, Rubicon, Amazon, and more.
- Services: Social media ads, Google ads, conversion rate optimization
Pros and cons
Strong analytical marketing strategies
Plug & Play options for easy insights
Transparent client dashboard for managing campaigns
May need more hands-on management by clients themselves
2
360 Om
PPC | Paid Social | SEO
Brief overview
With a winning combination of expertise, experience, and a global reach, your advertising is in capable hands with 360 OM. Their wealth of knowledge guarantees effective campaign management, and their impressive track record includes elevating online performance in campaigns across national, European, and global markets.
Why we chose 360 Om
The 360 OM team is dedicated to making your brand stand out. With a range of specialties, including PPC, paid social, email marketing, SEO, Apple search ads, and Google App campaigns, their services are tailored to align with your unique needs and goals.
- Industry experience: Multiple industries
- Track record: Global Agency Awards 2023 Finalist
- Services: PPC, paid social, SEO
Pros and cons
Expertise in a variety of digital marketing specialties
Transparent reporting for a clear understanding of campaign performance
Ongoing strategy and planning sessions to keep campaigns fresh and effective
No clear pricing info
3
Sensters
PPC | Social Media Ads
Brief overview
With a proactive and structured approach, the experienced team at Sensters brings a unique perspective, having collaborated with digital agencies for several years. They combine technical, analytical, and creative strategies to eliminate unnecessary actions and focus on achieving specific business goals with measurable results.
Why we chose Sensters
Sensters stands out for its unique combination of digital marketing and creative solutions. Moreover, they are the go-to firm if you're looking for a streamlined and effective approach to digital advertising.
- Industry experience: Government, media and more
- Track record: Established track record dating back to 2017
- Services: PPC, social media ads
Pros and cons
Comprehensive service offering
Data-driven strategies
Proven track record and scalability
May need to navigate a more intricate project management process
4
Adcore
PPC | Google Shopping | Performance Marketing
Brief overview
AdCore's success is driven by its technology-centric approach, leveraging cutting-edge tools for real-time analysis of digital activity, ensuring data-driven, performance-optimized campaigns.
Why we chose AdCore
With a team of seasoned experts, AdCore guides you from planning to successful execution. You'll also enjoy transparent communication, including weekly reports to keep you well-informed about campaign progress and performance.
- Industry experience: Multiple industries
- Track record: 40% year-on-year client growth, 74% of clients double ROAS in two months
- Services: PPC, Google Shopping, performance marketing
Pros and cons
Local with a global reach
Proven track record of delivering significant profits
Transparent reporting and consistent communication
Heavy reliance on complex tools and algorithms may limit client autonomy
5
Glam Creatives
eCommerce marketing | Video | Google Ads
Brief overview
Social Kick is an advertising agency with a decade of experience specializing in the health and beauty industry. They offer a unique blend of marketing and video production services designed to help businesses of all sizes increase their online sales.
Why we chose Social Kick
What sets Social Kick apart is their specialized video packages. From showcasing product benefits with stunning visuals to creating high-end, viral content, Social Kick offers a range of packages—Boutique, Retail, and Hollywood—that cater to different business sizes and marketing goals.
- Industry experience: Health and beauty
- Track record: 40% reduction in CPC on ads, 40% increased clicks on videos
- Services: eCommerce marketing, video production, Facebook & Google Ads
Pros and cons
Tailored video marketing solutions for businesses of every size
Dedicated project managers for each client ensures personalized service
Strong proven track record with a portfolio that showcases a wide range of projects
Experience in other sectors is limited
6
The Brains
Facebook Ads | Google Ads | Performance Marketing
Brief overview
The Brains agency brings data-led, performance marketing techniques to all sorts of organizations, helping their ambitious clients generate tons of customers. Advanced digital marketing strategies aren’t just for the big spending corporates, now you have a team of Brains to help you truly win online.
Why we chose The Brains
Their reputation from working with large global brands, and the expertise that comes along with that, makes The Brains a forefront consideration for digital ad marketing.
- Industry experience: Multiple industries
- Track record: 190% site traffic increase, 351% increase in organic traffic, 85% increase in organic conversions
- Services: SEO, Facebook ads, Google ads, performance marketing
Pros and cons
Broad range of industry coverage with large brands shows proven credibility with marketing
Consultations and training offered for digital marketing
Winner of UK Digital Growth Awards 2021
Vast range of services may seem like they're spread a bit thin
7
MindAd Media
Facebook Ads | Google Ads
Brief overview
Leveraging tailor-made marketing and eCommerce solutions, MindAd Media excels at connecting your brand with its most passionate audience. Renowned for their relentless commitment to creating, optimizing, and scaling results, they prioritize delivering the outcomes that matter most to you.
Why we chose Mind Ad Media
Thanks to their commitment to studying your business from A-Z, partnering with MindAd Media feels like having an invaluable addition to your team. Choose them for a seamless integration that brings your brand to the people who matter most.
- Industry experience: eCommerce and IT
- Track record: 15-year track record
- Services: Facebook ads, Google ads, Amazon ads
Pros and cons
Personalized marketing teams for unique service offerings
Versatility in adapting to various platforms and audience targeting
Amazon services for an ever-expanding global reach
No pricing structures available
8
REPLUG
Marketing Strategy | Mobile Advertising
Brief overview
REPLUG is an international full-service mobile app marketing agency founded in 2020, known for scaling over 100+ mobile apps globally. The agency prides itself on being an extension of its clients' teams, offering a systematic and actionable framework to meet growth targets.
Why we chose Replug
Their approach to app growth, focusing on transparency, knowledge sharing, flexibility, and performance-based results is exceptional. This approach has earned them international recognition, making them a respected name in the industry.
- Industry experience: A diverse range of industries, including health, gaming, graphic design, and more
- Track record: 100+ apps scaled globally and substantial revenue generation
- Services: Marketing strategy, mobile advertising, product marketing, App Store optimization
Pros and cons
Comprehensive suite of services
Proven track record of app development
Client-centric approach
Very new, founded in 2020
9
Kaliber Performance Marketing
Performance Marketing | Google Ads
Brief overview
Kaliber is a group of performance marketing experts boasting over US$500M in performance advertising experience. Beyond performance, they place a strong emphasis on transparency, effective communication, user-centric approaches, and a commitment to expertise. They're all about crafting meaningful paid media experiences that connect brands with consumers on a deeper level.
Why we chose Kaliber Performance Marketing
What sets this agency apart is its extensive experience and success collaborating with prominent global brands, showcasing a level of expertise that speaks volumes about the quality they bring to the table.
- Industry experience: Multiple industries
- Track record: 70% increase in sales + revenue, 297% increase in overall revenue
- Services: Performance marketing, Google ads, content marketing
Pros and cons
Strong data-driven marketing tactics
Highly impressive track record
Millions in capital raised for clients
May be a costly option for smaller businesses
10
Tale Digital
Google Ads | Google Shopping | PPC
Brief overview
As an award-winning Microsoft and Google Partner Agency, Tale Digital expertly manages PPC campaigns across Google ads, Microsoft ads, Meta ads, LinkedIn, TikTok, and Amazon ads. Beyond stellar performance marketing, they simplify your life by seamlessly integrating with platforms like Search Ads 360, Marin Software, Google Analytics, Adobe Analytics, and Hubspot.
Why we chose Tale Digital
Tale Digital's user-friendly dashboards created in Google Looker Studio provide comprehensive results in just one click. It's all part of their commitment to a hassle-free, results-driven experience.
- Industry experience: Multiple industries
- Track record: Track record dating back to 2015, high client retention
- Services: Google ads, Google Shopping, PPC
Pros and cons
Expertise in managing diverse ad campaigns
Local expertise for campaigns targeting specific regions
Expert optimization ensures effective and streamlined management
May be a costly consideration for small businesses
Is a digital advertising company right for your business?
How do you know that working with a digital marketing company is right for you? What if you already have an internal online marketing team? Here are a few criteria to help you make your decision.
Audit your marketing department
Sometimes it's really hard to know if your marketing team is doing a good job. They may be working really hard but the results are just not there. That's when you should hire a full-service digital marketing agency to take a look at your digital strategy and the specific tactics you're using and see what you could improve on.
Sometimes all you need is to tweak your strategic approach, introduce a new type of content, or jump on a trend to give you that extra boost.
Expand to new channels
Let's say your team of performance marketers is doing really well and you want to expand to a new channel or digital platform but don't have the internal resources to do so. Or perhaps, you just want to test the waters first before hiring someone full-time. One way to test new channels is to hire an expert advertising agency that offers the specific digital marketing service you're looking for and let them run with it for 3-6 months.
Boost your organic traffic
Another advantage of digital advertising is that it can supercharge your organic efforts (like social media marketing and content marketing) and help you get more organic traffic.
If you're actively posting on social media channels and haven't tried boosting your posts or running a few brand awareness campaigns then you may be missing out on a large chunk of traffic. For example, any expert Google Ads agency will tell you that running ads on your blog pages improves your organic search rankings.
Unlock hyper-growth
Working with a top-notch digital advertising agency can unlock incredible growth for your business. If the agency has proven results in your niche and has experience working with a similar marketing budget and a similar target audience, then it could put you miles ahead of your competition.
Mayple: Expert hires for proven success
How to find the best digital advertising company for your business
Look for proven success in your niche
Don't fall for pretty case studies, customer reviews, or even a well-presented digital marketing strategy. Work with agencies that have proven results in your specific niche. For example, if you're a shoe company that wants to expand to social media channels like TikTok and Snapchat you should work with a digital advertising agency that has launched successful online campaigns for other apparel companies on those social networks.
Look for expertise in your channel
Look, every digital marketing company could have experience in a wide range of channels. You need to hire the one that has the best expertise in your particular channel. Don't let your digital marketing efforts go to waste by working with a generalist. Find a digital advertising agency that has proven success in your specific channel.
Work with Mayple
Mayple is the best of both worlds. We help you find the best digital marketing agency for your specific project and we then handle all the back-office stuff (payment, monitoring that the work is being done, strategic advice, etc.).
We have over 600+ vetted agencies that specialize in everything from content marketing, digital marketing strategy, social media marketing, sales funnel optimization, managing online campaigns of all types and sizes, and all aspects of digital growth.
Mayple: Expert hires for proven success
Questions to ask your digital ad company
- How many projects are you currently working on?
- Which industries do you have experience in?
- Have you worked with similar brands from my industry?
- What kind of growth can you predict for us in the next 3-6 months?
- Which social networks or digital platforms would you recommend us to advertise on first?
- What does your process look like?
- How big is your team? How many digital marketers do you have?
- Who will be my point of contact?
- How often will you report on the results?
- How will you suggest tweaking my audience targeting?
- What are your strategies for reaching our potential customers?
- Can you create a digital marketing strategy before we sign up?
- Do you also have experience in organic social media marketing?
» Look out for these red flags when working with any digital ad company.
Are you really ready for advertising?
Digital advertising is not for everybody. You need to have the right product-market fit, a good product, happy customers, and a very specific target audience. Some companies are not ready for digital advertising. Consult with one of our expert digital ad agencies to get a better view of whether you are ready to run digital marketing campaigns, and which channels you should expand into.
