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10 Best Ad Creative Freelancers for Hire to Improve Your Ads in 2024

Hire an ad creative freelancer to design ads that stand out from the rest and get you the attention your brand deserves.

Dyllan Hopewell
By Dyllan Hopewell
Janet Barben editor profile photo
Edited by Janet Barben

Updated January 16, 2024.

two designers looking at and discussing prints in front of a computer screen. There is photographic equipment on the desk and a photo editing app open on the screen.

Given the complexities and abundance of digital advertising, creative advertising can feel overwhelming for marketers or business owners to get right. Creative ad development is a massive effort from ideation to production and testing. Yet, it's also one of the most vital elements for driving meaningful engagement and marketing return on investment (ROI).

The right visuals, copywriting, and messaging inspire action, while the wrong ones deter audiences. Rather than risk poor performance from stretched internal resources, partnering with an ad creative freelancer provides the skills and capacity to get your ad content right.

Our top picks for the best ad creative freelancers

1. Alona M.- Best overall

2. Andrew P.- Best for B2B and B2C creative marketing

3. Becki N.- Best for creative eCommerce ad freelancing

4. James R.- Best for creating brand awareness

5. Courtney E.- Best for creative copy on social media campaigns

6. Jeffrey L.- Best for email marketing creative ad freelancing

7. Troy S. - Best for highly creative and diverse copywriting

8. Cree J.- Best for eCommerce creative advertising

9. Jessica S.- Best for creative marketing in wellness and outdoors

10. Matt M.- Best for freelancing creative ads in lifestyle industries



What is an ad creative freelancer?

An ad creative freelancer specializes in crafting an advertisement's visual and written elements, designed to captivate the audience's interest, communicate the brand's message effectively, and motivate viewers to take specific actions. This role involves skillfully blending design, copywriting, and storytelling to create a powerful and unforgettable advertising encounter.



What are the best attributes of an ad creative freelancer?

An ad creative freelancer will have multiple skills in digital advertising, from creative copywriting to graphic design and more. They'll also know about successful ad campaigns and insight into the best creative marketing practices.

Here are some attributes that a worthy ad creative freelancer will have:

Strategic thinking

The ability to understand your brand positioning and high-level goals to inform creative direction and messaging. An ad creative freelancer must identify the emotional connections and narratives most appealing to your target audiences.

Copywriting expertise

An ad creative freelancer can craft concise, compelling ad copy and headlines that speak directly to your ideal customer's pain points and desires. They know how to use words that drive conversions down the sales funnel.

Design capabilities

Their talent for visual storytelling through graphic design, art direction, and post-production skills to make creative assets must pop. An ad creative freelancer can build ads optimized for any format or platform, where ad campaigns are often cross-platform integrated.

Testing knowledge

Freelancers for ad creatives are practiced in eCommerce A/B testing ad elements like imagery, copy, layouts, etc., to refine and improve engagement over time based on performance data.

Audience understanding

Experience in targeting specific demographics and psychographics can aid an ad creative freelancer's ability to create tailored messaging and representations that genuinely resonate.

Trend awareness

An ad creative freelancer stays on top of innovations in advertising platforms, creatives, and technologies to adopt a modern approach to marketing. They know what's trending and what's engaging today.

Your ideal freelancer will have experience across strategy, production, and optimization. Their blend of creative talent and analytical skills will allow you to develop a high-impact ad campaign that genuinely connects with your goals and audience.

Hire a vetted ad creative freelancer through Mayple

Ad creatives can make or break your marketing ROI in today's crowded market space. However, excelling in both strategy and execution requires immense time and specialized skills. Hire a freelance ad creative to alleviate the creative burden, providing your business with the talent and bandwidth to fully optimize your ad content production.

Let Mayple help you find the right specialist for your business. Our AI matching tool will analyze your business needs and match you with the best freelancer for your team. Reach out today to find your match and get the most from your marketing budget.