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Top 5 Email Marketing Agencies to Hire in London

Find an email marketing agency in your area to optimize your brand!

Ben Kazinik
By Ben Kazinik
Octavia Drexler
Edited by Octavia Drexler

Updated December 9, 2024.

When inboxes overflow and attention spans dwindle, crafting compelling emails that resonate with your audience is more crucial than ever. But with limited resources and overflowing to-do lists, businesses often struggle to optimize their email marketing strategies.

The good news? You don't have to go it alone. London boasts a thriving landscape of email marketing agencies brimming with expertise. In fact, email marketing can deliver a staggering 42x return on investment (ROI)—the highest of any marketing channel. By partnering with the right agency, you can unlock this potential and transform your email marketing from a chore into a powerful revenue generator.



Our top picks



How we choose the best experts

Every expert must go through a data-based vetting program before their profile can go live on Mayple.com. This is how we vet our experts:

  • Proven track record of results: We get view-only access to the experts’ accounts and analyze the results they’ve achieved for different brands, according to their niches. Only the marketers that have achieved above-benchmark results can become official Mayple experts
  • Professional practices: We have a long list of best practices per skill set that determines whether a marketer is professional or not. This is compared against their actual past work, for example, their account structure, A/B testing methodologies, and 100+ other criteria so we don’t miss a single thing.

Other than that, we also provide unbiased monitoring services. Our monitoring system checks over 180 parameters relating to the professional level of work and your campaigns’ KPIs, to help ensure a high chance of success. Here are some of the parameters we monitor:

  • A/B testing methodology

  • Account structure

  • Naming convention

  • Targeting approach

  • Shopping ads methodology

  • Attribution models

  • Revenue & ROAS

  • KPI's: CTR, CVR, CPA & more

  • Change-log

  • Funnel conversion rates



Top 5

1. Pepped - Best overall

2. The Brains - Best for B2B brands

3. Pixated - Best for establishing your brand via email

4. The Ola Agency - Best for generating email content

5. KAMG - Best for eCommerce brands



Brief overview

The Brains is an email marketing agency aimed at helping B2B, eCommerce, and healthcare companies gain new leads and nurture lapsed clients or customers via email marketing.

Why we chose Pepped

Pepped tops our list for their laser focus on and guaranteed ROI. With over 5 decades of combined CRM experience, they craft data-driven email and SMS strategies that propel revenue and retention. Their proven Pepped Framework™ ensures a 3-step path to success, while comprehensive services cover everything from strategy to copywriting. They only partner with brands they know they can elevate, making them a trusted partner for ambitious businesses.

Pros


  • Extensive email marketing experience
  • Complete email marketing service offering
  • Data-driven, tailored approach
  • 90 day sprint vs monthly retainer options
  • Access to Pepped Framework™

Cons


  • No clear pricing packages on their website


Brief overview

Pepped is an email marketing agency that helps brands increase revenue and retention through data-driven email and SMS marketing.

Why we chose The Brains

This award-winning London agency boasts a proven track record of nurturing B2B leads, driving conversions, and maximizing ROI through:

  • Building targeted campaigns that reach the right audience and re-engage past customers.
  • Leveraging automation to nurture leads and build long-term relationships, not just one-off sales.
  • Integrating email seamlessly with other marketing channels, maximizing lead generation, sales, and revenue—all with measurable results.
  • Understanding the unique challenges of B2B marketing and crafting campaigns that address those needs effectively.

From cold outreach to warm nurturing, The Brains offers a comprehensive suite of B2B email marketing services, making them a powerful partner for growing your B2B business.

Pros


  • Comprehensive email marketing services
  • B2B specialists
  • Proven track record

Cons


  • No accompanying SMS marketing services


Brief overview

Pixated is an email marketing agency that specializes in B2B and B2C campaigns aimed at turning first-time buyers into loyal customers through brand storytelling. They manage everything from audience segmentation to campaign automations, focusing on growth metrics like Revenue Per Email and List Growth Rate. Pixated crafts email strategies that align with a brand's voice and values, driving revenue and customer retention through personalized and automated sequences like abandoned carts and post-purchase upsells.

Why we chose Pixated

Pixated specializes in B2B and B2C campaigns. They don't just send emails, they craft strategic narratives that resonate with your brand voice, fostering deeper customer connections. Pixated goes beyond vanity metrics, focusing on revenue-driven strategies like Revenue per Subscriber to ensure your campaigns directly impact your bottom line. Their team is a one-stop shop, handling everything from audience segmentation and automated sequences to stunning creative design—all to maximize sales opportunities and turn one-time buyers into loyal fans.

Pros



    

  • B2C & B2B email marketing specialists
  • Comprehensive email marketing services
  • QuickMail, Klaviyo & MailChimp partners

Cons


  • No clear pricing packages on their website


Brief overview

The Ola Agency is a digital marketing agency that focuses on creating meaningful connections between businesses and their target audiences. Their services include email marketing, social media marketing, content marketing, CRO, SEO, and PPC.

Why we chose The Ola Agency

This London-based team excels at creating compelling, brand-aligned email copy that drives engagement and conversions. They weave your brand story into strategic email campaigns, nurturing leads and boosting sales. Beyond captivating content, The Ola Agency impresses with their data-driven approach, tracking metrics like revenue per subscriber to ensure email directly impacts your bottom line. They even offer a full suite of digital marketing services, making them a well-rounded partner for maximizing your online presence.

Pros


  • Email marketing & content expertise
  • Comprehensive digital marketing services
  • Personalized, data-driven approach

Cons


  • No clear pricing packages on their website


Brief overview

Kas Andz Marketing Group (KAMG) is an ecommerce email marketing agency specializing in boosting conversions for online businesses. They focus on personalized, targeted email strategies combined with unique design and copywriting to engage customers effectively.

Why we chose KAMG

KAMG are eCommerce specialists, crafting personalized campaigns that drive engagement and results—boasting a 20-50% revenue boost in just the first month for clients! KAMG goes beyond emails, offering a complete digital marketing toolkit (SEO, PPC) for a powerful, cohesive online presence. Plus, their transparent reporting, same-day support, and flexible contracts make them a dream partner for any eCommerce brand.

Pros


  • eCommerce and email marketing experts
  • Proven track record
  • Real-time dashboards
  • Same-day support

Cons


  • Focuses on eCommerce brands only


With Mayple, you get:

  • A marketing "dream team" of top-performing experts (that none of your competitors can steal from you)

  • The flexibility to hire or change your experts quickly, based on what's needed to help drive your brand's growth at every stage

  • Unbiased monitoring of your Mayple experts on an ongoing basis

  • Easy-to-use dashboards, tools, and more all in one platform

How hiring on Mayple works

Hiring an email marketing agency on Mayple is super simple. It's a quick 3-step process.

1. Schedule a call with Mayple

Jump on a quick call and tell us your business type, main challenges and goals, current marketing efforts, and what kind of marketer or agency you're looking for.

2. Meet your expert

Our excellent AI will match you with the perfect expert, and you will jump on a short meeting with them to discuss strategy.

3. Start your project

You can start your project once you've picked your expert or agency. There are no contracts; it's a flexible month-to-month plan with complete transparency. And you get a marketing strategy from Mayple's team to help you strategize.



FAQs

How do I hire an email marketing agency in London on Mayple?

You fill out a quick brief, jump on a call with our team, and tell us your needs and challenges. Then, we will use our excellent AI software to help find the ideal candidate for your needs, and you can schedule a call with them. Once you approve their plan, you'll be ready to start your project.

When I hire an agency on Mayple, does Mayple help manage the project?

Our job is to connect you to the best marketing expert or agency for your needs. You can communicate directly with them, and we will be there in the background, ensuring the work is done up to standard. We can help you create a marketing strategy and chat regularly.

How much does it cost to hire an email marketing agency?

The monthly amount will depend on your needs—how many channels you want the expert to manage and how many campaigns they would run.

Why hire an email marketing agency in London on Mayple?

We vet all our experts and have proven experience in your niche and marketing channel. Unlike other marketplaces and platforms, we do all the work for you. Our AI matches you with the best expert or agency we vet, so you don't have to waste hours of your time vetting, interviewing, and checking references for your candidates. Skip the learning curve and hire a true expert on Mayple.





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