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8 Best SEO Agencies in Raleigh in 2024

Want to outrank your Raleigh competitors? Learn about the best SEO agencies that can help your business climb search engine rankings and attract more customers.

Janet Barben editor profile photo
By Janet Barben
a woman with blonde hair and a black tank top
Edited by Christy Roberts

Published July 21, 2024.

Is your Raleigh business invisible online? Many companies find themselves lost in the SERP, unable to reach potential customers. This is where SEO agencies can make a significant difference.

SEO agencies specialize in improving your website's visibility on search engines like Google. They employ various strategies to boost your rankings, increase organic traffic, and drive more leads and sales. By optimizing your site's content, structure, and backlink profile, these experts help you climb the search results ladder, putting your business in front of the right audience at the right time.

Hiring an SEO agency allows you to tap into specialized knowledge and tools without becoming an SEO expert yourself. This frees up your time to focus on what you do best – running your business – while professionals handle the complexities of search engine algorithms and optimization techniques. For Raleigh businesses looking to grow their online presence, partnering with a skilled SEO agency can be the solution.



Our top picks



How we choose the best experts

Every expert must go through a data-based vetting program before their profile can go live on Mayple.com. This is how we vet our experts:

  • Proven track record of results: We get view-only access to the experts’ accounts and analyze the results they’ve achieved for different brands, according to their niches. Only the marketers that have achieved above-benchmark results can become official Mayple experts
  • Professional practices: We have a long list of best practices per skill set that determines whether a marketer is professional or not. This is compared against their actual past work, for example, their account structure, A/B testing methodologies, and 100+ other criteria so we don’t miss a single thing.

Other than that, we also provide unbiased monitoring services. Our monitoring system checks over 180 parameters relating to the professional level of work and your campaigns’ KPIs, to help ensure a high chance of success. Here are some of the parameters we monitor:

  • A/B testing methodology

  • Account structure

  • Naming convention

  • Targeting approach

  • Shopping ads methodology

  • Attribution models

  • Revenue & ROAS

  • KPI's: CTR, CVR, CPA & more

  • Change-log

  • Funnel conversion rates



Top 5

1. Genius Digital Marketing. - Best SEO agency overall

2. Pins 4 Profit. - Best for Pinterest Ads and SEO strategies

3. Dakota Ridge Marketing. - Best for enhancing brand awareness

4. Lantern Sol. - Best for improving organic search rankings

5. Dweeso Digital Marketing. - Best for small business digital marketing



Brief overview

Genius Digital Marketing is an agency dedicated to helping businesses grow through targeted advertising and search engine optimization. Focusing on creating effective and scalable marketing channels, the team prioritizes data analysis to demonstrate return on investment. Their method involves integrating various digital platforms through analytics, tag management, and comprehensive reporting to set clear key performance indicators and objectives.

Why we chose Genius Digital Marketing

Genius Digital Marketing distinguishes itself through its proven success and forward-thinking strategies. The agency has effectively managed digital marketing initiatives for clients, including luxury apartment communities and real estate leasing teams. Their holistic approach encompasses thorough marketing audits, tailored optimization roadmaps, and ongoing reporting and strategy sessions to foster both immediate and sustained growth.

  • Budget: $5k - $100k

  • Track record: Successes include increasing total leads by over 400%, decreasing total cost per lead by over 75% for one client, and achieving a 175% revenue growth in one year for another client.

  • Industry focus: Real estate, food & drink, professional services, travel, health & wellness

Pros


  • Quantifiable results through data-driven insights
  • Comprehensive digital marketing strategies for success
  • Expertise in driving leads to conversions

Cons


  • Limited experience with large-scale enterprise clients


Brief overview

Pins 4 Profit is a digital marketing agency focused on Pinterest advertising, organic marketing, and SEO. With an impressive track record of managing over $35 million annually in successful Pinterest campaigns, the agency aids clients in broadening their audience and increasing sales. Their distinctive SEO methodology integrates cross-channel keyword ranking and link-building techniques, providing tailored strategies that enhance clients' visibility in search engine results.

Why we chose Pins 4 Profit

Pins 4 Profit distinguishes itself through its all-encompassing approach to digital marketing, spearheaded by Lindsay Shearer, an expert in Pinterest advertising, organic marketing, and SEO. The agency's Pin Profit Academy provides a distinctive mix of strategies that have enabled numerous clients to enhance their presence on Pinterest while boosting sales and email signups. With a focus on practical tactics, transparent methods, and customized solutions, Pins 4 Profit is dedicated to delivering effective results, ensuring clients understand analytics, traffic growth, and email marketing comprehensively.

  • Budget: $5k - $1M+

  • Track record: Helped clients achieve $35M/year profitably spent on Pinterest ads, 2500 sites ranked for desired keywords, and 4X ROAS at scale of $150k+/day spend.

  • Industry focus: Beauty, food & drink, home & garden, style & fashion, baby, art & entertainment, health & wellness

Pros


  • Comprehensive approach to digital marketing led by an expert
  • Offers unique strategies to build presence and increase sales on Pinterest
  • Focuses on practical strategies, transparent marketing, and tailored client solutions

Cons


  • Unclear if they provide services beyond Pinterest and SEO marketing


Brief overview

Dakota Ridge Marketing (DRM) is a full-service B2B marketing agency dedicated to driving growth for IT services companies. They offer a structured approach that establishes a robust marketing foundation through branding, audience targeting, and messaging development. DRM then implements these strategies tactically across various channels, ensuring consistent and measurable success. With a team of seasoned marketing professionals, DRM has a proven track record of delivering exceptional results for clients in the IT services industry.

Why we chose Dakota Ridge Marketing

Dakota Ridge Marketing distinguishes itself through its extensive range of marketing services and deep-rooted experience in the IT services sector. With two decades of industry expertise, the agency specializes in developing engaging content and effective inbound and outbound marketing strategies. This targeted approach allows businesses to stand out, attract traffic, generate leads, and increase sales. By providing customized marketing solutions that align with client objectives, Dakota Ridge Marketing has established a reputation for driving measurable results, making it an ideal partner for IT services companies looking to strengthen their online presence and optimize their marketing investments.

  • Budget: $2k - $20k

  • Track record: Helped clients achieve 266% monthly increase in website traffic, 60% monthly sales increase and created 25 deliverables to build marketing strategy

  • Industry focus: Professional services, home & garden, technology, electronics

Pros


  • Comprehensive marketing services for B2B and IT companies
  • Proven track record of driving significant traffic and sales increases
  • Systematic approach to marketing success through integrated programs

Cons


  • Limited information on pricing or service packages


Brief overview

LanternSol is a well-established digital marketing agency with a strong focus on e-commerce, boasting more than ten years of expertise. The agency has successfully driven over $100 million in online sales and crafted more than 500 tailored websites and applications. Their comprehensive services include SEO, PPC, CRO, web development, and social media advertising, consistently delivering impressive returns on investment, with ad campaigns averaging a return on ad spend of 3-12 times. Renowned for its innovative SEO techniques, LanternSol has helped numerous businesses enhance their visibility on Google, significantly increasing organic traffic and conversion rates. Trusted by over 600 clients, the agency has also received recognition from platforms like Shopify and Amazon.

Why we chose Lantern Sol

LanternSol was selected for its strong history of generating substantial online sales and its proficiency in handling large-scale advertising campaigns. The agency's commitment to a data-driven methodology and focus on measurable outcomes positions it as a dependable partner in digital marketing. Their proven successes in boosting organic revenue and improving keyword rankings highlight their effectiveness in delivering impressive results and enhancing overall SEO performance.

  • Budget: $500 - $500k

  • Track record: LanternSol helped a client generate a 5.86 ROAS and scaled their top-line revenue to seven figures in less than four months, even amidst iOS 14.5 challenges.

  • Industry focus: Sports, outdoors & fitness, style & fashion, beauty, food & drink, real estate, finance, home & garden, health & wellness

Pros


  • Strong focus on SEO and organic growth
  • Expertise in managing high-budget ad campaigns
  • Proven success in driving significant online sales

Cons


  • Limited details on customer support options


Brief overview

Dweeso Digital Marketing is an agency dedicated to delivering measurable results through effective problem-solving and ongoing education. Their methodical approach emphasizes systematic testing and refinement to meet client objectives, ensuring a solid return on investment. Specializing in SEO, Dweeso conducts thorough website audits with advanced tools such as Screaming Frog and Google Analytics, utilizing the RICK method (Remove, Improve, Consolidate, Keep As-Is) to enhance website content and align it with best practices set by Google.

Why we chose Dweeso Digital Marketing

Dweeso Digital Marketing stands out for its customized approach to small businesses, maximizing online visibility and return on investment. By applying sophisticated strategies suited for larger enterprises to smaller clients, Dweeso delivers effective and personalized digital solutions, particularly in sectors such as technology, healthcare, real estate, legal, and hospitality. Their expertise in advanced SEO techniques, combined with web design that balances aesthetics and functionality, fosters improved user engagement and conversion. Additionally, Dweeso offers a comprehensive suite of digital marketing services, making them a strategic partner for businesses seeking growth and enhanced online presence.

  • Budget: $10k - $200k

  • Track record: Delivering advanced SEO tactics that significantly enhance organic search visibility since 2019.

  • Industry focus: Health & wellness, nonprofit & government, professional services

Pros


  • Specialized focus on small businesses
  • Comprehensive digital marketing services including SEO, web design, content marketing
  • Tailored approach to maximize online visibility and ROI

Cons


  • Unclear if they offer full-service marketing consulting beyond digital channels


Brief overview

Someone Rad LLC, located in Cedar Rapids, is a digital marketing agency that excels in email marketing, marketing automation, and campaign management. Drawing on their deep expertise in creative performance marketing, they assist businesses in fostering robust customer relationships through tailored media strategies. Their offerings aim to boost customer engagement and drive revenue by utilizing behavior-triggered emails and personalized marketing approaches. By emphasizing data-driven insights, the agency crafts targeted campaigns that transform interactions into sales, promoting sustainable growth and enhancing customer loyalty.

Why we chose Someone Rad LLC

Someone Rad LLC was selected for its creative approach to email marketing and its commitment to nurturing authentic customer relationships. Their emphasis on owned media strategies empowers businesses to cultivate lasting engagement independently of paid advertising. A standout example of their effectiveness is Poppy's Chocolate, which experienced remarkable revenue growth after adopting Someone Rad's methods, ultimately generating over a million dollars annually for two consecutive years and helping the business avoid closure. This proven ability to enhance client success positions Someone Rad as an exceptional partner.

  • Budget: $200 - $200k

  • Track record: Increases revenue growth to generate millions of dollars year over year, helping revive failing companies

  • Industry focus: Art and entertainment, automotive, baby, beauty, electronics, education, finance, food and drink

Pros


  • Focus on building long-term customer relationships
  • Personalized marketing tactics
  • Proven success in increasing client revenue

Cons


  • Limited details on customer support options.


Brief overview

Capture Commerce is an SEO agency dedicated to enhancing the online presence of e-commerce and lead generation websites. Established by an experienced SEO consultant, the agency employs a data-driven strategy to optimize sites for search engines and enhance conversion rates. The founder emphasizes the importance of monitoring key performance indicators (KPIs) to pinpoint significant areas for improvement, enabling Capture Commerce to implement focused adjustments that elevate search rankings, attract more traffic, and ultimately drive increased sales and lead generation.

Why we chose Capture Commerce

Capture Commerce distinguishes itself through its founder's personalized approach and data-centric methodology. The consultant prioritizes monitoring key performance indicators (KPIs) to pinpoint the most impactful areas for enhancement, ensuring that implemented changes are precisely targeted to boost sales and lead generation. The agency's reputation marketing platform stands out for its ability to streamline the process of obtaining customer reviews, seamlessly integrating it into regular customer interactions. This strategy has demonstrated remarkable effectiveness in elevating online reputation and search rankings. Capture Commerce's proven track record includes assisting clients like Metro Wheels in reducing their AdWords expenditures by introducing them to SEO and engaging their online audiences with fresh content concepts.

  • Budget: $10k - $20k

  • Track record: Capture Commerce helps eCommerce stores increase revenue by 30-50%, grow organic search traffic by 200-400%, and convert 15-25% more visitors into leads through their data-driven search optimization approach.

  • Industry focus: Food & drink, automotive, professional services, technology, health & wellness, electronics

Pros


  • Personalized SEO strategies tailored to individual business goals
  • Record high conversion rates and organic traffic for eCommerce clients
  • Strong track record with 139 satisfied clients

Cons


  • Limited information on pricing structure

Brief overview



Patrick Rice is a highly experienced SEO professional located in the United States, known for his steadfast dedication to transparency and diligent effort. With a strong ethical foundation and a deep respect for family values, he approaches every project with a personalized focus, providing clients with customized solutions that align with their specific objectives.

Why we chose Patrick R.

Patrick Rice's proven expertise in SEO has consistently yielded remarkable outcomes for his clients, making him a trusted choice. His strategic link-building efforts have secured over 100 premium referring domains, substantially enhancing his clients' online authority and presence. By meticulously optimizing every page on their websites, he has achieved impressive results, including a 124% surge in organic traffic and a 160% rise in revenue from organic sources.

  • Budget: Up to $100k

  • Experience: 6+ years

  • Industry focus: Art & entertainment, health & wellness, professional services, sports, outdoors & fitness, technology



Do I need to hire an SEO agency?

Many businesses wrestle with the question of whether to hire an SEO agency. The complexities of search engine optimization can be daunting for those without in-house expertise. SEO is not just about inserting keywords; it involves a comprehensive understanding of algorithms, user behavior, and technical aspects that can significantly impact a website's performance.

A company may struggle to achieve visibility in search results despite investing time and resources into its website. If a business is not seeing a return on its digital marketing efforts, it could be a sign that professional SEO assistance is needed. An agency can provide tailored strategies that address specific challenges and help improve search rankings.

Time constraints can also be a significant factor. Business owners often juggle multiple responsibilities, leaving little room to focus on SEO. Hiring an agency allows companies to allocate their time and resources more efficiently while experts handle the intricacies of SEO. This can lead to more effective strategies and better results without the added stress.

Additionally, the digital landscape is constantly evolving, with search engine algorithms frequently changing. Staying updated with the latest trends and best practices can be overwhelming. An SEO agency brings industry knowledge and experience, ensuring that a business remains competitive and compliant with current standards.

Ultimately, hiring an SEO agency depends on a company's unique circumstances. Partnering with an SEO agency can provide the expertise and support necessary to achieve online success for those facing challenges in visibility, time management, or staying updated with industry changes.



What does an SEO agency do?

An SEO agency employs various strategies and techniques to improve a website's visibility and ranking in search engine results pages (SERPs). Here are some of the key services they provide:

Keyword Research and Analysis

SEO agencies identify the most relevant and valuable keywords for a business's industry and target audience. By understanding the search terms people use, they can optimize a website's content to align with those keywords, increasing the chances of ranking higher in search results.

On-Page Optimization

On-page optimization involves optimizing individual web pages to make them more search engine friendly. This includes optimizing meta tags, headings, URLs, and images. SEO agencies ensure each page is optimized for specific keywords to improve its visibility in search rankings.

Technical SEO

Technical SEO focuses on improving a website's technical aspects to enhance its visibility in search engines. This includes optimizing website speed, improving site architecture and navigation, implementing structured data markup, and ensuring mobile friendliness. SEO agencies thoroughly analyze a website's technical elements and make necessary adjustments to improve its overall performance and search engine rankings.

Off-Page Optimization

Off-page optimization involves optimizing factors outside of a website to improve its visibility and authority. This includes link building, social media marketing, online reputation management, and influencer outreach. SEO agencies develop effective off-page optimization strategies to build high-quality backlinks and increase a website's authority and credibility in search engines.

Content Marketing

Content marketing plays a crucial role in SEO. SEO agencies create and optimize high-quality, relevant, engaging content that resonates with the target audience. This includes blog posts, articles, videos, infographics, and more. By consistently producing valuable content, they can attract organic traffic, increase user engagement, and improve search engine rankings.

Local SEO

Local SEO is essential for businesses targeting a specific geographical area. SEO agencies optimize a website for local search by creating and managing local listings, optimizing for local keywords, and building citations and reviews. This helps businesses rank higher in local search results and attract more targeted traffic.

By employing these strategies and techniques, SEO agencies help businesses improve their online visibility, attract more organic traffic, and boost their search engine rankings.



How to choose the best SEO agency for your business

  • Define your goals and budget: Start by setting clear goals for your SEO campaign and determining your budget. Prioritize your objectives and ensure they align with your overall business strategy. Knowing your budget will help you find an agency that fits your financial constraints while still delivering quality results.
  • Research potential agencies: Conduct thorough research to identify potential SEO agencies. Look for agencies with a proven track record, positive reviews, and case studies showcasing their success in your industry. Check their website to gauge their professionalism and expertise.
  • Evaluate their services and processes: Assess the agency's services to ensure they align with your goals. Look for agencies that offer a comprehensive range of SEO services, including keyword research, on-page optimization, content creation, and link building. Understand their processes and how they plan to improve your website's search engine rankings.
  • Assess their communication and transparency: Choose an agency that communicates openly and transparently. They should be willing to explain their strategies, provide regular reports, and keep you informed about the progress of your campaign. Look for agencies that are responsive to your questions and concerns.
  • Consider their industry experience and expertise: Opt for an agency with extensive experience in your industry. They should have a deep understanding of your target audience, competitors, and the unique challenges your business faces. Look for agencies that stay up-to-date with the latest SEO trends and best practices.
  • Evaluate their team and resources: Assess the agency's team and resources to ensure they have the necessary skills and tools to deliver successful results. Look for agencies with a diverse team of experts, including content writers, developers, and link builders. Ensure they have access to industry-leading SEO tools and technologies.
  • Prioritize quality over cost: While cost is an important factor, prioritize quality over low prices. Avoid agencies that offer unrealistically low prices or guarantee top rankings, as they may use unethical tactics that could harm your website's search engine rankings in the long run. Focus on agencies that provide value for your investment.
  • Ask for references and case studies: Request references and case studies from the agency to validate their claims and assess their past performance. Reach out to their previous clients to understand their experience working with the agency and the results they achieved.

By following these steps, you can find the best SEO agency for your business and ensure a successful partnership that drives your online success.




FAQs

How much does it cost to hire an SEO agency?

The cost of hiring an SEO agency can vary significantly based on several factors, including the agency's reputation, the scope of services offered, and the specific needs of your business. On average, businesses can expect to pay anywhere from $1,000 to $10,000 per month for comprehensive SEO services. Some agencies may offer project-based pricing, which can range from $5,000 to $30,000 depending on the complexity of the project and the duration of the engagement.

Factors that influence pricing include:

  • Agency experience: More established agencies with a proven track record may charge higher fees.
  • Service scope: Services such as keyword research, content creation, technical SEO, and link building can affect overall costs.
  • Business size: Larger businesses with more extensive needs may incur higher costs compared to small businesses.

Is it worth hiring someone for SEO?

Hiring an SEO agency can be a worthwhile investment for many businesses. Effective SEO strategies can lead to increased organic traffic, higher search engine rankings, and ultimately more conversions and revenue. Agencies bring expertise and experience that many businesses may lack, allowing them to implement best practices and stay updated with the ever-evolving search engine algorithms.

Can I do SEO on my own?

Yes, it is possible to perform SEO on your own, especially for small businesses or personal projects. There are numerous resources available online, including tutorials, blogs, and courses that can guide you through the basics of SEO. However, it requires a significant investment of time and effort to stay current with best practices and algorithm changes.

Does SEO really work for small businesses?

Does SEO really work for small businesses?SEO can be particularly effective for small businesses, as it helps them compete with larger companies in their local markets. By optimizing their websites for relevant keywords and local search, small businesses can improve their visibility and attract more customers. Many small businesses have successfully increased their online presence and sales through targeted SEO strategies.

Key advantages of SEO for small businesses include:

  • Cost-effectiveness: Compared to paid advertising, organic search traffic can be more sustainable and cost-effective over time.
  • Local visibility: Local SEO strategies can help small businesses attract customers in their geographic area.

Can I hire someone to do my SEO?

Yes, you can hire an SEO professional or agency to manage your SEO efforts. This option is often beneficial for businesses that lack the expertise or resources to implement effective SEO strategies on their own. When hiring an SEO professional, it’s essential to conduct thorough research to find a reputable agency or freelancer that aligns with your business goals and budget.




Hire an SEO agency with data-backed results

Finding the right SEO agency can be tiresome, and that's where Mayple steps in, offering a smart solution by connecting you with proven SEO agencies. Their dedication to improving your ranking and increasing your traffic lands them the title of top SEO agency with us. 

Genius Digital Marketing is the best overall SEO agency, offering comprehensive digital marketing strategies to boost business growth. For those looking to enhance their presence on Pinterest and improve their SEO strategies, Pins 4 Profit is the go-to choice. If you need help increasing brand awareness, especially for IT services companies, Dakota Ridge Marketing provides tailored solutions to drive traffic and generate leads.

None of the above seems like the right fit? Not to worry. With Mayple you’ll find the perfect match for your business needs by harnessing the power of AI. Just because someone’s a marketing expert, doesn’t mean they’re right for your brand. Our AI algorithm uses multiple data sources and matching factors to ensure the experts you work with are the perfect fit to help you grow and scale. Exponential business growth is just one call away!