Mayple logo

In this article

The Top 10 Best Healthcare SEO Agencies to Grow Your Practice

By Mayple

Published September 15, 2024.

If you want to enhance your visibility online as a healthcare provider, hiring a healthcare SEO agency to help you grow your practice is essential. They will provide you with industry-specific know-how and expertise in driving traffic to your website and build a SEO strategy geared specifically for the medical field.

Not sure where to start your search for the best healthcare SEO agencies?

Keep reading and find out more.



Our top picks





How we choose the best experts

Every expert must go through a data-based vetting program before their profile can go live on Mayple.com. This is how we vet our experts:

  • Proven track record of results: We get view-only access to the experts’ accounts and analyze the results they’ve achieved for different brands, according to their niches. Only the marketers that have achieved above-benchmark results can become official Mayple experts
  • Professional practices: We have a long list of best practices per skill set that determines whether a marketer is professional or not. This is compared against their actual past work, for example, their account structure, A/B testing methodologies, and 100+ other criteria so we don’t miss a single thing.

Other than that, we also provide unbiased monitoring services. Our monitoring system checks over 180 parameters relating to the professional level of work and your campaigns’ KPIs, to help ensure a high chance of success. Here are some of the parameters we monitor:

  • A/B testing methodology

  • Account structure

  • Naming convention

  • Targeting approach

  • Shopping ads methodology

  • Attribution models

  • Revenue & ROAS

  • KPI's: CTR, CVR, CPA & more

  • Change-log

  • Funnel conversion rates



Top 5

  1. Aloha Digital - Overall best

  2. Sortino Marketing - Best for PPC + SEO

  3. Moburst - Best for mobile SEO

  4. Sure Oak - Best for full service SEO

  5. Zonder Marketing - Best for multi-channel marketing

Aloha Digital



Brief overview

Aloha Digital is an SEO agency renowned for its ROI-focused strategies that drive organic traffic, improve rankings and enhance online presence. With over twenty years of industry expertise, Aloha Digital combines innovative SEO techniques with tried-and-true competitive strategies, empowering clients to achieve sustained success.

Why we chose Aloha Digital

Aloha Digital's services include gap-driven market analysis to identify key growth opportunities, website optimization insights to resolve technical issues and enhance SEO effectiveness, and revenue growth forecasting to set informed goals and measurable ROI targets. They conduct comprehensive monthly SEO audits and performance reports for continuous optimization.

Their commitment is straightforward: delivering tailored SEO solutions designed to boost visibility, increase traffic, and drive conversions, all backed by transparent reporting and a dedication to client success.

  • Budget: $2K - $100K

  • Track record: They consistently target a 250% ROI for their clients

  • Industry focus: Fintech, Remote work, Cybersecurity, SAAS, Vision care, Wellness & healthy living

Sortino Marketing



Brief overview

Sortino is comprised of a group of results-oriented experts who are passionate about online marketing. They are driven by an unwavering determination to deliver impressive results for their clients.

Why we chose Sortino Marketing

With a team of seasoned professionals who stay ahead of the curve on the latest digital trends and technologies, Sortino tailors customized strategies that align with each client's unique goals, target audiences, and industry dynamics, delivering tangible results that drive business success in the digital realm.

Whether it's crafting compelling social media campaigns, executing targeted advertising across multiple platforms, optimizing websites for improved user experience and search engine rankings, or leveraging the power of influencers and content marketing to nurture leads, Sortino's diverse digital marketing capabilities enable businesses to establish a strong online presence, amplify their reach, and achieve sustainable growth in the ever-evolving digital landscape.

  • Budget: $20K - $100K

  • Track record: They have increased ROAS for up to 60%

  • Industry focus: Finance, Education, Electronics, Health & Wellness, Travel, Professional Services, Style & Fashion

Moburst



Brief overview

Moburst, a globally acclaimed success agency, is renowned for its proficiency in assisting businesses in broadening their digital footprint. Rooted in the belief of leveraging creative ingenuity, cutting-edge technology, and data to achieve scalable performance, Moburst particularly excels in addressing challenges related to mobile app development.

Why we chose Moburst

What makes Moburst unique is its commitment to thinking creatively and finding new solutions that build strong connections between brands and specific audiences. This helps turn those audiences into loyal users over time.

  • Budget: $20K - $100K

  • Track record: They have propelled famous apps to the Top 15 in stores, growing their organic reach by more than 600%

  • Industry focus: Electronics, Food & Drink, Finance, Art & Entertainment. Professional Services, Automotive, Education

Sure Oak



Brief overview

Sure Oak is a full-service SEO firm with deep expertise in everything search-related including content. They specialize in on-page SEO, technical SEO, strategic link-building campaigns, and SEO content development.

Why we chose Sure Oak

Sure Oak provides end-to-end support, covering consultation, implementation, and reporting. Their commitment to offering free strategy sessions further emphasizes their dedication to ensuring your SEO efforts are not just successful but strategically aligned with your goals.

  • Budget: $2K - $100K

  • Track record: 171% increase in organic leads, boosted organic conversions by 1100%

  • Industry focus: Education, Finance, Electronics, Health & wellness, Travel, Professional services

Zonder Marketing



Brief overview

Zonder Marketing is known for its multi-channel marketing strategies, bringing extensive expertise in SEM, paid social, and SEO. Specializing in driving revenue and leads, their approach revolves around a data-driven and results-focused strategy.

Why we chose Zonder Marketing

The Zonder Marketing team is adept at evaluating all aspects of your marketing strategy and identifying opportunities for optimizing your budget and time allocation. They'll meticulously assess the effectiveness of your Facebook, Instagram, Snapchat, and TikTok ads, ensuring they reach your most valuable audiences.

  • Budget: $2K - $1M

  • Track record: They have helped clients boost revenue by 20-30%

  • Industry focus: Medical care, Clothing and shoes, Accessories, Dating, Automotive, CRM, Computers, laptops and accessories, Attorneys & lawyers

Predictive



Brief overview

Predictive provides human-centric, ethical SEO services to massively grow your organic traffic, keyword rankings, and sales. They specialize in content sprints and work with content teams to produce a massive amount of relevant content in a very short amount of time, all optimized to bring the ideal prospective clients to the business.

Why we chose Predictive

Predictive are hyper-focused when it comes to content management. From strategic research and content marketing strategy, content brief creation and calendar management to keyword research and topic identification, Predictive uses SEO to inform all their recommendations. They're not a niche content studio that only specializes in specific industries, they have a broad range of specializations and experience.

  • Budget: $2K - $100K
  • Track record: A lot of experience as a content marketing agency across different categories
  • Industry focus: Biotech, Medical care, CRM, Exercise & fitness

BlueTuskr



Brief overview

BlueTuskr is a full-service marketing company that provides solutions for eCommerce brands to build deeper relationships with customers through in-depth analytics, transparency, and proven strategies.

Why we chose Blue Tuskr

BlueTuskr knows quality is a cornerstone of successful eCommerce SEO agencies. So, it's no surprise that the agency has become a silver Klaviyo partner to give you the best automated and newsletter email marketing services. From research and continuous reporting to beautiful designs and constant A/B testing, BlueTuskr helps you turn your email marketing into a top revenue-generating stream. 

  • Budget: $2K - $200K

  • Track record: Increased organic revenue for clients, for up to 611%

  • Industry focus: Alternative medicine, CBD products, Children's health, Medical equipment and supplies, Nutrition & Weight Loss, Vitamins & supplements, Wellness & healthy living

Rollmatics



Brief overview

Rollmatics is a pioneering digital marketing agency founded by a team of former Google employees passionate about delivering unparalleled success to their clients. What sets Rollmatics apart is not just their extensive industry knowledge but also their insider understanding of the inner workings of Google's powerful advertising platforms.

With a collective experience spanning over 25 years in the online marketing realm, the team at Rollmatics brings a wealth of expertise to the table. Their journey began with a shared passion for helping businesses grow online and a determination to transform the way digital marketing is approached.

Why we choose Rollmatics

At the core of Rollmatics' service offerings lies a deep-rooted mastery of Google Ads in multiple industries, including healthcare-related niches. This stands as a testament to the team's former association with the tech giant. Their unique insider perspective allows them to navigate the intricacies of Google's advertising ecosystem with unparalleled precision, enabling them to craft highly targeted and effective campaigns that yield tangible results for their clients.

  • Budget: $5K - $100K

  • Track record: Rollmatics is a team of ex-Googlers with more than 15 years of experience for each team member

  • Industry focus: Medical care, Vegetarian, vegan and healthy eating, Grocery stores, EdTech

Awkward Media



Brief overview

Awkward Media is a top-rated healthcare search engine optimization firm based in Toronto, ON, known for delivering first-page Google rankings within 90 days, backed by a unique "Search Engine Mastery" method. Their results-oriented approach guarantees fast ROI and improved rankings, or they work for free. Specializing in both organic and local SEO, Awkward Media has a track record of significantly increasing leads, sales, and online visibility for clients across various industries, ensuring high-value keyword targeting and comprehensive local SEO strategies.

Why we chose Awkward Media

Awkward Media specializes in legal firms and have a proven track record of propelling them to the top of search engine results pages (SERPs). What truly sets them apart is their guaranteed first-page placement, meaning you only pay if they deliver. But speed is also key—their "Search Engine Mastery Method" gets results in a mere 90 days, unlike competitors with much longer wait times.

To ensure success, Awkward Media assigns dedicated teams of specialists for each crucial SEO component, from on-page optimization to content creation and link building. They even offer a "30-Day SEO Sprint" to jumpstart your campaign with optimized pages and pre-written content.

  • Budget: $20 - $50K

  • Track record: They have a great track record of building links and attracting traffic in record times (as quickly as 2-5 months.)

  • Industry focus: CBD products, Alternative medicine, Dental care, Children's health, Healthcare facilities, Medical care, Medical equipment and supplies

Digital Traffik



Brief overview

Digital Traffik Agency is a cost-effective SEO agency in the USA for healthcare organizations. Their services are tailored to improve website rankings and increase online visibility. With pricing starting at $1,250 per month, their SEO plans cater to both local and national businesses, focusing on targeting geographical areas and industry-relevant keyword categories.

Why we chose Digital Traffik

Digital Traffik Agency takes the top spot for their data-driven approach to local and national SEO. They craft targeted strategies to get you seen by the right customers, including transcending your city limits through national campaigns. They prioritize client success through ongoing support, personalized consultations, and access to valuable SEO tools. This client-centric approach ensures your online presence thrives under their expert guidance.

  • Budget: $2K - $100K
  • Track record: Digital Traffik has helped numerous businesses boost their traffic and conversions, in a budget-friendly and intelligent way
  • Industry focus: Alternative medicine, Medical care, Wellness & healthy living

What is a healthcare SEO agency?

A team of medical SEO specialists or a healthcare SEO agency specializes in optimizing websites built by medical practitioners, healthcare institutions, or any other business adjacent to the medical/ health industry. The main goal of these optimizations is to improve search visibility for these businesses, organically.

These healthcare SEO experts understand the intricacies of the healthcare industry, including compliance with regulations and the need for high-quality, trustworthy information. They employ various techniques, from keyword research to content creation and link building, to help practices rank higher in search engine results, ultimately attracting more patients.

What services does a medical SEO firm provide?

A healthcare SEO consultant or a Search Engine Optimization (SEO) agency typically offers several key services:

  • SEO keyword research and strategy development

  • On-page SEO optimization

  • Content marketing tailored for healthcare audiences

  • Local SEO to improve visibility in specific geographic areas

  • Analytics tracking and reporting

Benefits of enlisting the services of a healthcare SEO company

Working with medical/healthcare SEO companies provides numerous benefits, including:

  • Increased online visibility and patient reach

  • Improved website usability and patient experience

  • Access to industry expertise and the latest SEO strategies

  • Enhanced credibility and trust with patients through quality content

The importance of E-E-A-T for healthcare websites

E-E-A-T stands for Experience, Expertise, Authoritativeness, and Trustworthiness, key elements that search engines use to assess the quality of content on healthcare websites. As of 2024, E-E-A-T has grown to be even more important in the world of SEO, as Google has been emphasizing on this even more (especially with the rise of AI content generation.)

Moreover, by demonstrating these qualities, medical practices can enhance their credibility, improve their search rankings, and ultimately build patient trust.

Moreover, Google has been putting a lot of emphasis on E-E-A-T, in an effort to provide users with the most relevant and trustworthy information. This is especially important in the healthcare industry, where patients are looking for reliable and accurate medical information.

In the medical field, meeting E-E-A-T standards is crucial, particularly because healthcare falls under the "Your Money Your Life" (YMYL) category in search engine algorithms. Some of the best medical SEO companies focus on creating content that demonstrates experience, expertise, authoritativeness, and trustworthiness. This not only helps improve search rankings but also builds patient trust, which is vital for successful healthcare practices.

Things to consider before choosing a medical SEO company

When selecting a medical SEO agency, consider the following factors:

  • E-E-A-T expertise: Ensure the agency has a solid understanding of E-E-A-T principles and how they apply to healthcare.

  • Industry experience: Look for agencies that have a proven track record in the healthcare space.

  • Transparency and reporting: Choose an agency that provides clear communication and regular performance updates.

  • Customization: The agency should offer strategies tailored to your specific practice and patient demographic.

Tips for selecting the best medical SEO agency to boost your patient reach

There are a lot of healthcare SEO agencies you can choose from, but they might not all be suitable for you and your medical practice. To make sure you pick the right one, keep the following tips in mind:

Research their track record

Investigating past successes can provide valuable insights into the agency's effectiveness. Additionally, client testimonials and reviews offer firsthand accounts of their experiences, helping to gauge the agency's impact.

Evaluate their understanding of healthcare regulations

It is important to ensure that your chosen agency is well-versed in HIPAA guidelines. Additionally, they should also be familiar with other relevant regulations that pertain to the industry.

A good agency consistently keeps itself informed about the latest trends impacting healthcare SEO. By understanding the ever-evolving algorithms, they can effectively optimize strategies to ensure better online visibility for their clients.

Monitoring performance and measuring success

When you start working with an agency, their reviews provide you with insight on their background – but once you begin the collaboration, monitoring their performance is still essential. 

To effectively monitor the performance of a healthcare SEO agency, establish clear key performance indicators (KPIs) from the outset. This may include metrics such as organic traffic growth, search ranking improvements, and patient acquisition rates. Regular check-ins and reporting will help ensure that the SEO strategies remain aligned with your practice goals.

Final thoughts

In conclusion, partnering with a reputable healthcare SEO agency is essential for medical practices looking to enhance their online presence and attract new patients. By understanding the crucial elements of SEO specific to healthcare, practices can navigate the digital landscape effectively.

FAQ

What is SEO for doctors?

An SEO company that works with doctors involves optimizing medical websites to improve their visibility in search engine results, thus attracting more patients.

How much does medical SEO cost?

The cost of healthcare SEO services varies widely based on the agency's expertise, service offerings, and the complexity of your needs.

What is SEO site health?

SEO site health refers to the overall performance of a website concerning SEO principles, including load speed, mobile-friendliness, and structural integrity.

What are the 3 C’s of healthcare SEO?

The 3 C’s of healthcare SEO are Content, Code, and Credibility, focusing on high-quality content, website architecture, and trustworthiness.

In which countries can I find the majority of medical industry SEO services?

The majority of SEO services for healthcare are found in countries like the United States, Canada, the United Kingdom, and Australia, where regulatory requirements for healthcare providers are well understood.