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Top 10 eCommerce Branding Agencies in 2024

Want to redesign your eCommerce brand? Need a boost in brand awareness? Here's our list of the top eCommerce branding agencies to hire in 2024.

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By Mayple staff
Janet Barben editor profile photo
Edited by Janet Barben

Updated October 7, 2024.

Successful eCommerce is about more than just having an online store. Standing out in a crowded online marketplace requires a strong brand identity, effective marketing strategies, and a clear understanding of your target audience. But where do you start, especially when juggling inventory, website management, and customer service?

This is where top eCommerce branding agencies and brand managers come in. These specialized firms go beyond generic logos and cookie-cutter campaigns. They are your partners in crafting a unique brand identity that resonates with your customers, drives sales, and fosters brand loyalty.



Our top picks



How we choose the best experts

Every expert must go through a data-based vetting program before their profile can go live on Mayple.com. This is how we vet our experts:

  • Proven track record of results: We get view-only access to the experts’ accounts and analyze the results they’ve achieved for different brands, according to their niches. Only the marketers that have achieved above-benchmark results can become official Mayple experts
  • Professional practices: We have a long list of best practices per skill set that determines whether a marketer is professional or not. This is compared against their actual past work, for example, their account structure, A/B testing methodologies, and 100+ other criteria so we don’t miss a single thing.

Other than that, we also provide unbiased monitoring services. Our monitoring system checks over 180 parameters relating to the professional level of work and your campaigns’ KPIs, to help ensure a high chance of success. Here are some of the parameters we monitor:

  • A/B testing methodology

  • Account structure

  • Naming convention

  • Targeting approach

  • Shopping ads methodology

  • Attribution models

  • Revenue & ROAS

  • KPI's: CTR, CVR, CPA & more

  • Change-log

  • Funnel conversion rates



Top 5

1. The Emms - Best overall

2. ThinkSocial.Media - Best for social media brand building

3. Offset Marketing - Best for crafting visual brand assets

4. Defy Creative - Best for establishing brands on marketplaces

5. Firmative Media - Best for branded video marketing





Brief overview

The Emms is a full-service eCommerce agency that delivers a vast variety of work across the marketing spectrum, from logo design and branding to website design and development, marketing campaigns, consulting, and training.

Why we chose The Emms

With the right visual brand assets, The Emms help SMEs weave impactful brand stories. They start with thoughtful logos and build a visual foundation that resonates with your ideal customer. Through workshops and meticulous design, they create logos, fonts, colors, and even your brand voice. Get detailed guidelines for consistency and watch your brand flourish.

Pros


  • Logo design and visual identity
  • Branding guidelines
  • Brand name and tagline development
  • Branded templates for online and printed materials
  • Search engine marketing
  • Paid advertising campaigns (Google Ads, Facebook Ads)

Cons


  • Might be unsuitable for companies bigger than SMEs


Brief overview

ThinkSocial.Media is a full-service digital agency based in Geneva, Switzerland, and London, UK, that specializes in delivering high-performing digital campaigns. They offer a range of services to help you craft the right eCommerce marketing strategies to grow your business.

Why we chose ThinkSocial.Media

By deep-diving into your business goals, this agency puts a personalized social media strategy together for your brand, designed to make maximum impact. Their expert team will produce engaging content, targeted ads, and a thriving social community. Plus, ThinkSocial.Media also offers social media training, helping you upskill in the process.

Pros


  • Social media management
  • Digital marketing audit
  • Ad and community management
  • Analysis and reporting
  • Social media training

Cons


  • No email or SMS marketing services
  • No brand logo, identity or styleguide development


Brief overview

Offset Marketing is a business marketing agency that offers brand identity, web design, and content marketing services.

Why we chose Offset Marketing

Offset Marketing is your eCommerce branding powerhouse, tailored for both startups and seasoned sellers. They offer a holistic brand experience, from stunning websites and targeted email campaigns to compelling content marketing. Their brand identity packages include logo design and brand strategy and values development.

Pros


  • Suited for startups and established businesses
  • Branding
  • Website design
  • Email marketing
  • Content marketing

Cons


  • No social media or SMS marketing


Brief overview

Defy Creative is a creative and performance eCommerce agency. Their main focus is building marketing assets through SEO, PPC, social media, email, SMS, CRM, and website and marketplace development.

Why we chose Defy Creative

Defy Creative has mastered the art of marketplace design and development, creating storefronts that convert and elevate your brand presence. Through strategic product listings, informative content, and data-driven optimizations, Defy Creative can help you turn browsers into buyers.

Pros


  • Marketplace setup & launch
  • Storefront & infographic design
  • Listing CRO
  • SEO & advertising
  • Various pricing plans for different needs

Cons


  • Some clients have reported a lack of responsiveness


Brief overview

Casa Media is a creative digital marketing agency in Montreal that offers branding, web development, social media, and digital advertising services. They were founded in 2017 and have been helping eCommerce businesses and in-house teams improve advertising campaigns, increase customer engagement, better reach your target market, and unlock real growth.

Why we chose Casa Media

Casa Media is a creative digital marketing agency in Montreal that offers branding, web development, social media, and digital advertising services. They were founded in 2017 and have been helping eCommerce businesses and in-house teams improve advertising campaigns, increase customer engagement, better reach your target market, and unlock real growth.

Pros


  • Video production and marketing
  • Brand identity devlopment
  • SEO
  • Paid advertising
  • Social media management

Cons


  • No email or SMS marketing services


Brief overview

Omnis Digital is an eCommerce marketing services provider that helps companies and startups with business and marketing plans, branding, UX design, web and app development, conversion optimization, and other marketing solutions.

Why we chose Omnis Digital Agency

Omnis Digital crafts user-friendly, visually stunning digital experiences. Their holistic approach seamlessly integrates UX and UI, turning brand ideas into engaging products. They excel in high-end design and development, ensuring both functionality and elevated aesthetics. Their expertise in UX guarantees intuitive experiences, while meticulous UI design creates visually appealing products. They are a full-service agency and can help bring your business to the next level.

Pros


  • Holistic UX and UI approach
  • Brand strategy
  • Web and mobile app development
  • Products launches
  • Consulting for startups

Cons


  • No social media, email or SMS marketing


Brief overview

Sensters is a digital marketing and creative solutions agency that offers email marketing, brand identity and positioning, and various digital marketing services.

Why we chose Sensters

Sensters craft bespoke email marketing campaigns that resonate across devices and work seamlessly with your website and CRM. Targeted digital marketing campaigns, A/B testing, and data-driven insights ensure your brand gets high engagement and measurable results.

Pros


  • Email marketing
  • Brand identity and positioning
  • Social media management
  • Digital ad campaigns
  • Graphic and motion design

Cons


  • No SMS marketing services


Brief overview

Reach Digital helps DTC brands navigate the rapidly evolving eCommerce landscape, through profit-driving customer acquisition. Their services include growth plans and audits, learning roadmaps, and marketing implementation across digital platforms.

Why we chose Reach Digital

Reach Digital fuels growth with data-driven results. They specialize in performance marketing and growth for eCommerce and lead generation, boasting impressive results: 162% growth for Humankind and 4.5x ROI for Goldie Locks. Their revenue-optimized tests, creative ads, and bottom-line-focused campaigns deliver.

Pros



    

  • Performance marketing
  • Paid advertising
  • A/B testing
  • Brand audits
  • Focused on the bottom line

Cons


  • No email marketing or brand identity services


Brief overview

Conversion Media is a media agency that advocates personalized experiences, not a “one-size-fits-all” solution. They offer content marketing, link building, eCommerce SEO, and web design services.

Why we chose Conversion Media

Conversion Media makes it a priority to understand your industry and competitors to create data-backed content that resonates and fuels organic growth. They can assist with a variety of content, including blogs, core pages, interactive content, sales collateral, tutorials, and knowledge bases to help you get more organic traffic and achieve your growth goals.

Pros


  • Content creation
  • Content marketing
  • SEO
  • Strategy and analysis

Cons


  • No SMS marketing services


Brief overview

Trymus Group is a team of digital marketing experts that do social media and influencer marketing, building narrative-driven brands through strong storytelling, community management, and compelling content. They can help you boost eCommerce growth through your social media channels to bring more qualified traffic to your eCommerce website without having to pay for advertising.

Why we chose Trymus Group

They strategically partner with relevant voices who align with your brand and make a connection with your audience. Their meticulous selection ensures authenticity and impact. They even manage relationships and collaboration, making influencer marketing seamless. They can create a custom strategy and get you started today!

Pros


  • Influencer marketing and management
  • Community and social media management
  • Content development
  • Brand development

Cons


  • No SMS or email marketing management
  • No PPC or website optimization

What is an eCommerce branding agency?

These eCommerce agencies are focused on helping you elevate your brand. There are more marketing platforms than ever and brands need to work harder to convince customers to shop on their site and interact with them natively. An eCommerce branding agency can help you stand out from the crowd, look unique, and creatively display your products in a way that attracts and reaches your target consumer.

What do branding agencies do for eCommerce stores? 

There are four elements of an eCommerce brand that need to be developed:

  • Logo
  • Imagery
  • Typography
  • Brand identity

 

Branding companies develop these elements, establish the brand story, study the customer data, and try to create the most engaging customer experience.

Branding services could involve creating various design assets for a wide range of marketing channels such as social media marketing, content marketing, product packaging, and any printed materials the brand has. They could also include copywriting and creating the brand voice.

What is eCommerce branding?

Your eCommerce brand is not just your logo, brand name, and catchy tagline. It's how people perceive and talk about your business and the emotional connection that potential customers feel towards your brand. It's the impression left on people by an eCommerce company after they interact with it.

The way to develop your eCommerce branding is to start with your purpose and values. Then you develop your story, your style guide, and the various attributes of the brand. Finally, you take all of that and use graphic design and creative online marketing to make it come to life.

Why should you hire an eCommerce branding agency?

There are many benefits to hiring a creative agency to work on your branding.

Cut costs

Working with a professional branding agency or a branding freelancer on a website redesign or a brand refresh is often cheaper than having your in-house team do it. Also, a re-brand may require some animation and video marketing, and you might not have that expertise on your marketing team.

Get an outside perspective

eCommerce businesses tend to get siloed in their own little industry bubble and often need a fresh perspective. That's when a digital design agency could come in handy. They could give guidance on the various elements of the brand and help steer it in the right direction to improve conversion rates, create more memorable experiences, and improve your sales funnel in creative ways.

  • Get a competitive advantage by working with an expert
  • Improve your digital strategy with unique insights
  • Develop the right eCommerce strategy to grow your online business

One point of contact

Creative branding agencies often have one point of contact that each client communicates with. So you don't have to deal with a whole team of experts. Our eCommerce marketing agencies often have a very structured and easy way to communicate with customers.

Unlock growth for all of your marketing channels

Improving your branding has an effect on all of your marketing channels and your entire eCommerce strategy. Better-looking sites that have higher engagement with their audiences get a boost from search engines like Google.

They can also improve the conversion rate optimization of your checkout process, search engine optimization, social advertising, Amazon SEO, search advertising, and affiliate marketing campaigns you have running and all the various digital marketing strategies you may be using to acquire and convert your traffic.

  • Improve the efficiency of your marketing budget
  • Identify the right touchpoints along the marketing funnel
  • Use inbound marketing to its fullest using a broad range of winning tactics
  • Get more than just an agency partner - get a real VP of marketing on your side

Work with real experts

Work with eCommerce consultants who have experience with your specific eCommerce platform (Shopify, Bigcommerce, Adobe commerce) and have grown similar businesses in your niche.

Our vetted eCommerce marketing companies have the experience to create an effective strategy for each of your marketing efforts and use data-driven strategies to increase your organic traffic, improve the user experience, and hit your growth goals.

Find the best eCommerce branding agency on Mayple

We have a community of over 600+ eCommerce marketing agencies and freelance branding strategists. We hand-pick and vet all of them and match the right one to your business. Our community offers a wide range of digital marketing services including search marketing, social media marketing, social media advertising, content strategy, design services, email marketing, conversion rate optimization, and branding campaigns.

On top of your expert, you would get a digital strategist who is a Mayple rep and is there to help find new digital channels for your business, improve your strategy, and help you hit your business goals. Schedule a call with us to learn more.